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Google Voice

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  1. Mobile Site Migration Planning: Rolling Your M-Dot Into Your .Com

    Brand and marketing messaging/voice change(s)/gap(s) However, with this being Google’s preferred method of Web presentation for mobile, as well as the increased understanding that brand consistency drives momentous brands such as Apple, Google, and...

  2. How to Create a Social Media Friendly Landing Page

    Keep the copy consistent with the voice your fans find in the social media wilds. Add your voice to the conversation and leave your comments below. Each social channel, whether it's Facebook, Tumblr, Pinterest, Twitter, or Google+, has it's own...

  3. Retailers Outspend Luxury Brands on Luxury Keywords in Paid Search [Report]

    Amazon came in with nearly 11 percent of share of voice, but brands didn't fair so well in this category. In the battle for luxury shoppers, top retailers in 2013 outspent top luxury brands on Google AdWords paid search ads in four of five...

  4. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    You want to interact with them, and most importantly give them a voice. But if you have the time and the resources for it, jump into LinkedIn communities or run a Google+ community on finance topics. Host tweet chats, Google Hangouts, and pose...