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  1. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    We can post videos, do a print and social campaign, and create a positive image for our brand. Look at the difference in trust between the content brands post themselves on social networks (15 percent trusted in the U.S.and consumer-generated...

  2. The Role of #Hashtags in Social Media and Search

    One of the most effective tools to view the life of a hashtag through links, tweets, photos, videos and people (influencers) across the web is Topsy.com. People search every day on Pinterest, Twitter, Google+, Instagram, YouTube, and other social...

  3. Goodbye, Video Responses: YouTube Giveth and YouTube Taketh Away

    But virtually no one seems to have noticed that YouTube has dramatically changed the list of social media sites where you can share YouTube videos. The YouTube Creator Blog announced: In the meantime, you can continue to encourage fans to upload...

  4. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    Videos for YouTube. I think what Contently, BuzzFeed, Mashable, and others are doing in the space - having articles/posts/videos created that meet stringent editorial criteria while serving a purpose for the brand - is still very early in the game...

  5. 10 Google Analytics Custom Events That Track the Untrackable

    Label: An optional value, labels let you associate data with custom events (e.g.names of videos, URLs of clicked links, user-provided values such as ZIP codes, etc. Embedding videos on your website can be great for engagement, but it could also be...