Get a crash course in the latest online marketing strategies at SES Toronto, June 12-14. Early Bird Rates expire TODAY!
Google, driven primarily by video viewing at YouTube, ranked as the top online video content property in April 2013 with 154.6 million unique viewers in the U.S. Nearly 39 billion video content views occurred during the month, with Google sites...
Are you showing Google no one is at the helm while you spend all your time focused on cultivating the latest viral video or super infographic? That can be text, video, infographics, images, whatever you think of and put on your site.
Video is an excellent form of content marketing that is still under-utilized by small businesses. Google has just rolled out Penguin 2.0, a large algorithmic update promising to go “deeper” than the 2012 Penguin release, which put a hurting on...
Then in a Google Webmaster Help video, Cutts went into more detail on what Penguin 2.0 would bring, along with what new changes webmasters can expect over the coming months with regards to Google search results.
Turning a video interview into a summarized blog post (published and indexed) along with a guide (not published or indexed and used for MA). There's a fine line between repurposing good content and making Google angry.
Bought by Google in 2006, YouTube now has more than a billion unique monthly visitors who watch more than 6 billion hours of video every month. The video streaming website launched eight years ago with a single video.
Germany is also in the midst of a battle regarding the use of embedded video on websites. Because an embedded video is simply a link to content on another site, there is no copyright infringement. And again, it's also worth noting that anyone who...
If you already have an AdWords account, then go to adwords.google.com/video to create a new video ad campaign. Online video is huge and video viewing doesn't seem to be slowing down any time soon. If you're ready to advertise on YouTube for the...
For a brief recap of the new image features, check out the following video: If you've visited your Google+ account in the past day, you may have noticed Google's big announcement at play: a new look and feel for the social network that puts imagery...
This seems to be part of the link devaluing Cutts talked about in his “What to expect” webmaster video earlier this week. Google's Distinguished Engineer Matt Cutts reports that they have taken action today against several thousand link sellers...
Soldiers and family members can video-chat, companies can collaborate and experts can render much needed assistance, all without geographic constraints. In "Can Google be Trusted to Do No Evil? I talked about how Google+ provided a hub by which...
The latest Google Webmaster video features Distinguished Engineer Matt Cutts talking about what webmasters can expect to see in the next few months in terms of SEO for Google, particularly changes combating black hat web spam from many different...
However, before you share your video library, keep the following in mind: Include a great cover image and enticing thumbnails to go with the video. Always accurately depict the video content in the titles, descriptions, and tags.
The video (below) is just one of many emotionally charged ads Google has come to be known for. Google tugs at the heartstrings of people everywhere with a new Mother's Day video. Ever wanted to craft art on Google's homepage?
And content that is feature-rich, like online video (YouTube – a Google product) and images supported with text gains ultimately more exposure. The Google+ Hangout real-time video application is another major bonus to Google+ as a B2B social network.
Is it the product preview video content, the case studies, the infographics, or none/all of the above? There are a number of good free and premium platforms out there to gather and analyze actual demographic, psychographic, behavioral, and social...
In February, Google filed an appeal in Russia to challenge the censorship of a YouTube video deemed unlawful. How to cut a vein" is the (paraphrased) title of a video that sparked a legal suit between Google, its subsidiary YouTube and Russian...
Until recently users saw a feed on their homepage with single video posts. The goal of the adding more videos to the feed is to increase user engagement and video watch time by providing more personalized content that users are likely to click on...
The Doodle, which is actually a video, recreates some of Bass' most famous opening title sequences featuring the Google logo. Again, no video of this opening scene on YouTube, however this part of the Google Doodle is obvious.
In the video, one man even refers to his city as Google, Kansas. The challenge site's home page offers other reasons to choose Bing, including their "smart and always fresh" home page, video previews and translation service.
