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To make matters worse, Google likes to take large manual actions just prior to major algorithm updates. Google has just rolled out Penguin 2.0, a large algorithmic update promising to go “deeper” than the 2012 Penguin release, which put a hurting...
Webmasters have been watching for Penguin 2.0 to hit the Google search results since Google's Distinguished Engineer Matt Cutts first announced that there would be the next generation of Penguin. Then in a Google Webmaster Help video, Cutts went...
Use Google to find target sites. Future algorithm updates will throw those links aside, but the damage that spammy links do to your brand will be much more painful. We can't rely on spam and automation to boost traffic and search rankings anymore.
Monitoring (Google Webmaster Tools, reporting, etc. Now let's consider Google's take on whether a link was manufactured to increase rankings. I was reading some articles lately about unnatural links messages and various tools and remedies to deal...
Now link penalties are not as new as the other penalties mentioned here today, but the aggressive nature at which Google is applying them is a new phenomenon under the Penguin updates. As the SEO rumor mill spun this week with murmurs of the...
Additional Activity: Notifications of activity (Comments and subscriptions) from subscribed channels and Google+ activity . Similarly, it is likely that users engaged with comments and on Google+ will see content of that vain higher as well.
To learn more about my findings, and how to track Graph Search keyword data in Google Analytics, you can read my blog post on the subject. It's just another way for Facebook to ensure the businesses it returns in the search results are followed by...
Most marketers will tell you that you need to be blogging x times a week if you want to gain any traction, that you should be updating your Facebook and Twitter so many times and that you should have a presence on Google+, YouTube, Pinterest...
Results show what pages logged-in searchers landed on when finding website information in Google search engine results: While we no longer have complete visibility into the keyword referral types generated by Google users, we can make reasonable...
While Google's Panda updates did help define "better content" through a user-focused lens, with Panda's future as part of Google's primary algorithm, it seems an opportune time to help redefine exactly what is "awesome frickin' content.
Much of this preoccupation stems from a belief that Google bestows magical SEO powers on .edu top-level domains (TLDs). In fact, Google's Distinguished Engineer Matt Cutts is on record saying that .edu TLDs don’t carry more weight than other...
Google has launched its Now predictive search platform for Apple's iOS. The company is bringing the platform to Apple's mobile operating system as a feature on the new version of Google's Search application for the iPhone and iPad.
Google searches predict market moves – BBCAnalysis shows there is potential big profit to be made by tracking search volume for certain terms. No More Quick View in Google Search – Google Operating SystemGoogle removes the ability to see PDF or...
This comes soon after the Comscore/Neustar/15Miles study that showed Facebook has the second largest app usage for local search, behind only Google. Google wins in usage, by sheer weight of query volume.
One of those updates was to change the rules of engagement between Google and all AdWords API users. The unfortunate thing is that in reality search campaigns running on the Yahoo Bing Network often yield better ROAS than those run on Google...
Search Engine Watch got a sneak preview of Unruly Analytics yesterday in a Google+ Hangout. This new capability goes significantly beyond the useful information about how your ad is performing and who's engaging with it that is currently provided...
Google Updates Search iOS App With Minor Bug Fixes, Still No Sign Of Google Now – TechCrunchMinor bug fixes and improved voice search. Doctor Withdraws Lawsuit About Google's Autocomplete Suggestions – MediaPostAt contention was the search...
Google's computers determine the order of our search results using a series of formulas known as algorithms. Google Search Quality Team After you have meticulously completed a link audit and followed all of the steps necessary to emerge from a...
Social media management can be problematic for businesses of all sizes but is arguably most complicated for large multi-location brands, particularly following the advent of Facebook Graph Search and updates to Facebook Nearby.
Unless you've had your head under a rock you've undoubtedly heard the rumblings of a coming Google Penguin update of significant proportions. To paraphrase Google’s web spam lead Matt Cutts the algorithm filter has "iterated" to date but there will...
