No longer does being a journalist only mean attending at minimum a four-year university and working your way up the chain in a traditional print publication house, such as The New York Times or The Boston Globe.
One of my favorite methods for netting a .edu link is to interview or spotlight a faculty member (or members) from a university. There’s a university level feed, with more campus-wide news, and each college or school within that university...
The keyword "louisville cardinals" (which essentially could refer to any of the athletic teams representing the University) had only 6 million results in February, but increased to 24.7 million in March in response to their impressive progression...
Spotlight a researcher or faculty member at a university for something notable they've done. But it's statements like "relevance is the new PR" (emphasis on "new"), aggressive Penguin refreshes and updates, the evolution of SERP behavior, and the...
The Elkhorn, Wisconsin resident said this was at odds with her "positive and wholesome image" linked to her advocacy for animal rights, her research in genealogy, her published poems and her MBA degree from the University of Chicago.
He holds a Master’s degree in Computer Information Systems from Bentley University and in 2012 was named the Ad Club’s Media All Star. MP: Apple TV, Roku, Boxee TV, Google TV, Samsung Smart TVs, etc.stream online video (that was once relegated to...
And it doesn’t take long to achieve this mental trigger.in a 2001 MIT study by David Melcher, an associate professor at Trento University in Italy, it was found that after only 1 second of display, respondents described visual images with 60...
Google's origins are academic in nature, having started as a research project at Stanford University. Seventeen years later, relevancy is still at the core of Google's organic search algorithm, especially when it comes down to backlinks.
University job boards and careers services are a great way to get in front of prospective junior staff without agencies muscling in. Simple Google-fu and a process of elimination should reveal the actual recruiting company behind the recruitment...
Started in 1998 as a university project by Stanford University students Sergey Brin and Larry Page, Google is now the dominant search engine by no small margin and that didn't evolve slowly. Google has since become synonymous with the word "search...
HerCampus has 200 campus-specific sites across the country from Amherst College to University of Washington. Microsoft wanted to show young women that its Bing search engine is worth checking out, so when it threw down the gauntlet last week...
I'd contact the local universities and let them know that I was open for business and that students could get a 10 percent discount on a two night stay when booking through a link off the university's housing page.
You might be paying for visitors who weren’t searching for Madonna concert tickets – they were interested in information about the local Madonna University. Google the term and see what appears in the SERPs.
We now have a weekly radio show at a local university as well. Let's say that the worst case scenario happens and you lose your search visibility in Google. Search engine local sites (Google Places, Yahoo Local, Bing Local)
Questions such as “Why would I choose this university over another? Given the almost inherent quality and relevance of its content, Quora seems poised to ride the Google wave even higher and potentially find its way into the mass market before long.
At one point, I had a link from a university that offered an ecommerce program and one of the professors maintained a collection of curated links related to search engine optimization (SEO) and link building.
Lirpa received his PhD from Cornell University, where he studied with Gerard Salton, a pioneer in the field of information retrieval, the academic discipline which forms the foundation of modern search.
I would make suggestions to him like sponsoring the local restaurant guide or nightlife websites in each market, or speaking at the local university law school. The most prudent linking strategist will develop several different types of strategies...
UCLA Spring Break 2012 outpaced any other university search term by three spots without receiving the advantage of a mention in the title tag. For this test we elected to do a study on the University of California school system and produce a small...
Oddly, though, Microsoft’s “discovery” comes two days after TAP blog published Internet Explorer privacy protections also being circumvented by Google, Facebook, and many more, by Carnegie Mellon University Associate Professor Lorrie Faith Cranor.
