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  1. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    And when I say pummeled, I'm referring to losing more than 60 percent of Google organic traffic overnight. That's right, 70 percent less pages indexed yielded more Google organic traffic. And since Panda 4.0, Google organic traffic is up 140 percent.

  2. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    The move to secure search by Google has taken key organic keyword data away. Agarwal's altruism wasn't for naught; Barby wrote an article that sprinkled several personal thank yous to Agarwal, linked to Agarwal's business, twitter, and the tool he...

  3. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    Before Facebook, Twitter, or Pinterest, Google was already amplifying consumer word-of-mouth by retrieving and highly ranking user-generated media in organic search results. Measure the organic traffic your content is getting from search engines.

  4. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    Check out my session at SES San Francisco (#SESSF) – Social Publicity and Publishing: How to Earn it, Grow it, Brand it, or one of these to learn more: Paid Organic Social Content Distribution Unravelled; Badass Blogging: Best Practices to Enhance...

  5. The Social CEO: 6 Reasons Why the CEO Must Lead the Way

    Highly engaged executives contribute to brand visibility, amplifying the reach of the brand and often elevating the brand in organic search rank. CEO participation on Twitter, LinkedIn, and Google+ has increased over the past year.