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  1. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Adams pointed me to a post on gShift's blog where they talk more about this, and stated that while Hummingbird is the future of search, and centered on voice search and the mobile era, it's really about lending a certain level of comfort to Google...

  2. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    Talk to them in their natural work or home environment. Participating in Google+ doesn't automatically mean a blog author is a subject authority. Google spam cop Matt Cutts wrote about it in his blog, The decay and fall of guest blogging for SEO.

  3. How Vine Has Changed the Video Landscape in Just 12 Months

    For example, last year Oreo capitalized on the floodlights going down at Super Bowl 2013 by sending out an ad that became the talk of the game. The Unruly blog also posts the "6 Branded Vines You Should Watch Right Now" each week, so digital...

  4. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    Instead, you're far better off spending your energy persuading consumers to talk about you and your products on your behalf. Maybe record some behind-the-scenes footage for our blog or whatever. Lisa's team wrote on the company's blog almost every...

  5. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    Talk to Industry Experts This expert opinion roundup is one of the most popular posts on Cooper's blog, and helped establish him as an authority within the link building niche. This is due to a post on Matt Cutts' blog that sent shockwaves through...

  6. Why Content Marketing is a Definitive Method for Success in 2014

    While the importance of quality content has been preached for a long time, in 2013 it proved to be the talk of the digital marketing industry and beyond. You can easily tell your story by way of content; write a blog post with a personal touch...

  7. How to Plan Effectively for Content Marketing in 2014

    From there, what subgroups of data or information can you talk about online, all the time (to produce original content). As you plan out your company's visibility, think about how you can build thought leadership by including your company leader in...

  8. These 10 Types of Blog Posts Save the Day When You’re Out of Ideas

    Talk about how you’ve been impacted, how you’ve dealt with it, and how it’s impacted them. While it can round out the profile of your company personae to talk about the charitable things that you’ve done, to brag about industry achievements or to...

  9. Matt Cutts on How to Guest Blog Without Looking Like a Spammer to Google

    It shouldn't be a full-time job going around finding people that "Can I borrow your soapbox and climb up on it and talk for a few little bits and then also embed some links back to my blog? In the latest webmaster help video, Google's Distinguished...

  10. How to Build Your First Content Marketing Strategy

    So your target audience is individuals in the midst of a divorce or considering that path that want to talk to an expert. It includes everything from blog posts, articles, website copy, letters to customers, and social media posts, to podcasts...

  11. Gaining Publicity With Social Talk Shows: Google+ Hangouts and Twitter Chats

    Meet the new social media talk shows: Google+ Hangouts and TwitterChats. For the more extroverted and social video savvy brand reporters, Google+ makes it possible for anyone with a web cam, Google+ account and high speed Internet connections can...

  12. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    You can only talk to a portion of your audience. If you want to talk to a larger portion than what Facebook allows, you need to pay them. B2B companies that blog generate 67 percent more leads per month than those who don't.percent of B2C marketers...