The search world has been abuzz for the last week, since Microsoft launched a takeover bid of Yahoo. If the Microsoft/Yahoo strategy is to compete with Google head-on by providing a universal self-service advertising platform (and I'm not totally...
The search world has been abuzz for the last week, since Microsoft launched a takeover bid of Yahoo. Given Google's strength in EMEA, the combined entity (Microsoft/Yahoo) will not be able to significantly improve their position in EMEA in search...
The search world has been abuzz for the last week, since Microsoft launched a takeover bid of Yahoo. Both Microsoft and Yahoo have several search-related patents – combining them may well allow them to finally narrow the "Google gap" (the huge...
In 2006, the SearchEngineWatch blog was aBuzz with “Microsoft buying Yahoo” posts and hashing out possibilities in search marketing forum chit-chat threads. How would Microsoft create marketing mechanisms marketing to the decade old Yahoo Personals...