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  1. Matt Cutts: Google Search Result Positions Aren't Weighted Differently

    In that regard, it's still important for webmasters to ensure their sites also rank well to appear on those different parts, whether it's the local listings, or ensuring their new site is appearing correctly in Google News.

  2. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    Before Facebook, Twitter, or Pinterest, Google was already amplifying consumer word-of-mouth by retrieving and highly ranking user-generated media in organic search results. Today, billions of people around the world use Facebook and LinkedIn to...

  3. Government SEO is Broken

    As seen in the screenshot below, non-government sites rank about the DOJ campaign site, as do image results, news results, and book results. They use the restricted .gov top-level domain, they tend to have many inbound links from other...

  4. World IPv6 Launch: What it Means for Content Owners & SEO

    Among the sites participating in the launch are Google, Yahoo, Microsoft’s Bing, Facebook, and many others. He said there may be a few properties where an immediate upgrade would degrade the user experience so there may be a delay on those sites...