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  1. Click Fraud 101

    Search engines like Google, Yahoo, and MSN are actively looking at ways to detect and deter click fraud. Another facet of click fraud comes from publishers who self-click ads on their own sites to drive up revenue.

  2. SEO Tools 101, Part 1

    I like this one because it links to most of the other existing keyword tools, such as Wordtracker, Keyword Discovery, and tools from Google, MSN, and Yahoo. This tool provides a great way to find your site information, including social bookmarking...

  3. Better Targeting = Better Leads -- Demographics for SMBs

    MSN AdCenter If you're running content network ads, you can also use site targeting to show your content ads only on sites that fit your demographic profile. Here are some examples of demographic targeting via third party Web sites:

  4. SearchDay: Awesome Ad Groups: Small is Good

    Microsoft Partners with Zvents for MSN City Guides Posted by Nathania Johnson Aug 4, 2008 Microsoft today announced a partnership with Zvents, a local search and advertising network, to integrate with MSN City Guides.

  5. SEM Going Legit – Literally EDU

    Experts in select specialties such as PPC advertising are enjoying even higher demand than usual, as advertisers outbid each other to have their site shown for popular keyword searches on Google, Yahoo, and MSN.

  6. CNN.com Beats Google in News Video Search

    MSN.com - 31% Here are the top ten sites, with the percentage of participants who use them for news search: Yahoo - 40% A year after launching a comprehensive search offering, CNN.com beat out Google when it comes to searching for news, according...

  7. Live Search Cashback vs. Google: A Case Study

    If you go to the MSN site, you'll get a list of text results similar to Google. Google: The product price was the same as other comparable sites, but it didn't give 15 percent off. In other words, we assumed the search results would look identical...

  8. ABCSearch Acquires Social Search Portal, AfterVote.com

    The social search portal allows users to vote and comment on search queries culled from Google, Yahoo and MSN as well as social aggregators. The site was recently named 'Search Engine of the Month' by ReadWriteWeb, included in the 'Top 100 List of...

  9. Microsoft-Yahoo: Search Marketing Trends That Matter

    That's not including the anti-Microsoft crowd who may think of Google as a "white knight" alternative to MSN. Hitwise shows the wide gap between Google and Yahoo-Microsoft in core U.S.searches. As much as Yahoo and Microsoft try, they'll do little...