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  1. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    Sites hit by Panda often have serious problems from a user engagement standpoint, a credibility standpoint, and even a deception standpoint. We all know mobile is growing rapidly, but there are still many sites with less than 20 percent mobile...

  2. Forget Big Content – Small Content Is Critical to Search Success

    Regular readers of this site will be very aware of how Google is changing the game when it comes to surfacing sites it deems are authoritative in any one niche. Early research on the sites to have benefitted from Panda 4.0 suggests that those...

  3. Bodiless Matt Cutts Explains Why Body Content Matters to Google

    Because great content is a core metric in the Google search algorithm, and sites are getting penalized for thin or duplicate content, it's worth repeating the message to webmasters. Google's Matt Cutts always stresses the importance of having great...

  4. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    Visibility for keywords searched and content sites that your target market is using. You can also see the type of audience visiting the site and similar sites that you can analyze. Ask yourself: Do any of the referral or exit sites offer...