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  1. Content Is King in SEO, But User Signals Are Also "Crucial" [Study]

    Before webmasters can look at content or optimization, they must build their sites correctly and Searchmetrics provides a list of Do's and Don'ts for site architecture: Keep sites up to date The study, which is focused solely on Google results...

  2. The Challenge of Enterprise Link-Building in a Content Marketing World

    Producing video content that complements and links to the new content (assuming that the content for the campaign is not a video) can provide greater visibility, especially in video search results and video sites like YouTube, which is the second...

  3. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    Sites hit by Panda often have serious problems from a user engagement standpoint, a credibility standpoint, and even a deception standpoint. We all know mobile is growing rapidly, but there are still many sites with less than 20 percent mobile...

  4. Google Informs Webmasters of Faulty Redirects for Mobile Users

    It’s no secret Google is pushing for sites to be more mobile-friendly. You can guess what might happen next: It’s likely in some cases the user would have bounced anyway, but with this new notification system, those sites may not even see visits.

  5. RetailMeNot Crushed by Panda in Q2, But Partially Recovers

    Searchmetrics came out with a report following the announcement to show some sites were experiencing an absolute loss in “SEO visibility” up to 75 percent. Among those sites was online coupon giant RetailMeNot.com, which experienced an absolute...