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  1. Matt Cutts: Merchant Quality to Affect Google Search Rankings

    This wouldn't be the first change aimed to banish low-quality merchants from prominent positions in Google's search results. Sellers that sell well-known brands may get a bump in rankings because consumers are familiar with those brands, and Google...

  2. The Misleading Sinister Surge in Traffic Before Google Panda & Penguin Struck

    Some companies began churning out a lot of low-quality, thin content that was heavily optimized (from a title tag standpoint). Here are two examples of trending from sites that experienced a surge before an algorithm hit (one directly from Google...