I found it really interesting; Google announced changes to their algorithm which will favor sites with best-in-class mobile infrastructure; for once I don't think you'd find an SEO that begrudges the changes they are making.
For example, we've seen a couple sites that had millions of pages that had manual web spam action taken on just a very small number of pages, or in one case, just one page. Good news for webmasters who have been struggling to identify links and...
Spend years developing high quality link-bait and become an Authority, and then disavow all the links from sites that Google doesn’t like (even though they voluntarily linked to you because of your great content).
Step 1 — convincing local sites to link to yours — can only be taken by reaching out and building a relationship with local authorities, one at a time. This is different than national link building, where it’s supremely important to build links...
Google called out two specific areas in their blog post – faulty redirects (“when a desktop page redirects smartphone users to an irrelevant page on the smartphone-optimized website”) and smartphone only errors (when “sites serve content to...
That's why celebrity gossip sites do so well. Jo Turnbull: Maybe here, play on people's fear by writing some great posts on home help sites: "Face your fear and banish those spiders from your home for good in 5 simple ways" "3 Ways To Prevent a...
Author Stats allows you to tie in guest posts on other sites by connecting it to your Google + author account. Up to now, it's been hard to know what kind of traffic your posts on various sites get. Since the vast majority of traffic goes to the...
Sites like the Google+, Digg, Reddit, Stumbleupon, YouTube, Flickr, Facebook, Twitter, LinkedIn, Pinterest, to name a few can help marketing teams get their content out to influencers and buyers alike.
Links from dangerous sites. Guest posts on questionable sites. Article marketing sites. Every major Google algorithm update is followed by weeks and weeks of posts addressing the specifics of the particular change.
There are a number of sites I've analyzed that have hundreds of thousands of links to remove (or more). For example, you might have a worksheet for directories, another for comment spam, another for article sites, etc.
For example, ecommerce sites often list product types in the header navigation and list brand types in the sidebar menu, or vice versa. Top Google Website Optimization Resources Your content should be well written, concise, and purposeful.
And many sites already have the breadcrumbs in their code. Yoast uses rdfa markup for breadcrumbs – which was a precursor to schema – but it is still useful and works well in both Bing and Google. I just downloaded Google Now on to my iPhone, and...
Tools like AdWords Placement or the Google Ad Planner allow you to expand your reach to sites where you're most likely to reach your target audience based on topics of interest, as well as demographic segmentation.
Search engines will look within sites to better identify similarities between content on algorithmically similar topics (not just content itself) to assess a unique value beyond just unique. This will especially affect sites with user generated...
And when it came to light, Interflora was subsequently penalized, along with some of the newspaper sites who published those advertorials with straight links. Even with the Interflora penalty, more webmasters have been utilizing advertorials and...
He examined the content and link profiles of 13 sites that lost traffic and rankings after Google deployed Penguin 2.0 last week. Last year after Google Penguin 1.0 launched, Glenn Gabe at G-Squared Interactive did an analysis of sites that lost...
Attract links – provided you're promoting your content; passive link acquisition is difficult if not impossible for most sites. Search engines practice good pagination practices as well, so take a page (or a post, if you will) out of Google's...
It's sad to read articles; many by bloggers and people who run sites based on contributions from guest bloggers, as to the decline in the importance in guest blogging. Google likes good content, relevancy, and uniqueness.
Nearly 39 billion video content views occurred during the month, with Google sites generating the highest number at 13 billion and Facebook reaching an all-time high once again with 740.8 million. Google sites had the highest average engagement...
With SEO proactive is always better than reactive, because only a small percentage of sites hit by the first Penguin have never fully recovered. How about where your sites are linking externally? Where are you linking to and are you linking to...
