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  1. Landing Page Optimization: How to Identify Testing Opportunities

    If you can increase the amount of purchases, donations, signups, subscriptions, downloads, etc.all of the different processes) on your site then you're going to get a much higher return on investment at the upper part of the marketing funnel...

  2. 2007: A Search Odyssey? Keynote Conversation with Matt Cutts

    So if you searched for "Barry Schwartz's site," for example, Google might offer several popular internal site links as part of the search results, as has become common in some instances. Cutts alluded to a range of other search types: image search...

  3. Search Engine Forums Spotlight

    In this thread, members discuss if traffic/visitors to a site are factored into the search engine's algorithm to make an effect on rankings. Site Targeted CPM Ads Negative Impact Webmaster World If there's a CPM [cost per thousand” advertiser who...

  4. Search Engine Forums Spotlight

    When we think of traditional SEO [search engine optimization” we think of on-site and off-site optimization. SEO Thoughts on Google Search Engine Watch Forums Google Magazine Search? I have been through this myself, and the cause was hyperlinks...