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  1. A Recipe for a Tasty Semantic Search & SEO Salad

    The tools and tactics we employ may differ, but the goal (for our clients, at least) should be to optimize the overall performance of the site. Once you feel you've got the site ready for both search engines and users, there's plenty of time to put...

  2. How to Avoid Mobile Ranking Pitfalls by Assessing Mobile Engagement

    Google supports and has solutions for most mobile site configurations, which we can generally categorize by whether a site has unique mobile URLs. Google has come out in support of responsive design, preferring the method of detecting the screen...

  3. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    If you're starting a new site or something you don't want indexed by Google, use log-in controls (to be completely safe) or noindex/nofollow tags. So site owners wind up with this listing in Google's search results:

  4. How to Avoid Buying a Bad Domain – Tips From Google's Matt Cutts

    Buying a domain without knowing the history can be pretty dicey, and is something else that Cutts suggests you consider before you go and try to get the site back in Google – just how much is domain worth to you, and what are the reasons for using...

  5. Google Supports New Schema for Multiple Business Phone Numbers

    At the very minimum, most site should use authorship markup. Site owners concerned with local SEO should really be taking a look at it. Recently announced, Google launched support for new schema.org markup that helps your organization define...

  6. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Unfortunately, it's hard to reach and educate website owners who aren't involved in the SEO community – as we clearly saw with the number of site owners receiving warnings for unnatural linking penalties due to practices they had no idea went...