SEO News

Google Shopping

RSS
  1. Amazon's 4 Pillars of Success: A Preview of Jeffrey Eisenberg's Pubcon SFIMA Keynote

    DG: Amazon and Google have become competitors in a few areas of late, such as shopping, entertainment, tablets, and so forth. Google fight? JE: Amazon and Google will both be winners. However Amazon, to a greater degree than Google, has a Bias for...

  2. What is SEM? Depends on Who You Ask

    In a "Learn with Google" online vocabulary reference Google defines SEM as: In the wake of Google algorithm updates, Penguin, Panda and Hummingbird, many have shifted from offering SEO services to focus on paid search via search engine marketing...

  3. The 4 Most Interesting Features in Google Shopping Campaigns

    Last week, Google confirmed that it would be forcing migrations from the current PLA format to the new Shopping Campaigns by August. While last year’s update seemed to serve Google only, by forcing a combination of campaign types that advertisers...

  4. Many Web-Only Retailers Fail to Offer Optimized Mobile Experiences [Study]

    Make sure your site is fast: Check out these tools and tips from Google on how to examine the speed of your site. This site used responsive web design and featured most of the major criteria, showcasing a search box, shopping cart, and sign-in...

  5. How Personalizing Websites With Dynamic Content Increases Engagement

    Having personalized content geared toward the searchers query on the page also provides a strong signal to Google of what the page is about, further enhancing the organic traffic to the page. A perfect use case would be if you sell cell phone...

  6. 30% of Ecommerce Site Traffic Came from Mobile in 2013 [Study]

    ShopVisible said comparison shopping engines like Google Shopping and Nextag increased visibility for websites in 2013: If you're curious about what the state of ecommerce looked like last year, ShopVisible recently released a report that...

  7. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    Just when you think you have the Google Display Network (GDN) figured out, another pitfall opens that may cause advertisers to generate erroneous spend, resulting in poor performance. I blame Google. The data that I’ve provided here support the...