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  1. Patch.com, Huffington Post Dominate Google News Results [Study]

    Since launching universal search results in 2007, Google has been integrating many more non-traditional search results, adding videos, news stories, sports scores, products, images, maps, and reviews into what was once traditional organic search...

  2. Here's What Google's Labeled Search Results Could Look Like in Europe

    Google Shopping Results Here's what Google Shopping results look like right now: After the proposed change, "Shop for dslr camera on Google" now is clearly labeled "Google Shopping Results," with the Sponsored link located directly to the right...

  3. Product Listing Ads: How to Maximize Your Returns

    Google Shopping's vertical product-specific results were later shifted to include only PLAs – all the old free results were removed. Product Listing Ads (PLAs) were introduced by Google last year as a way to deliver product specific ads containing...

  4. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    Google Shopping's move to a paid shopping channel has generated a large amount of confusion and questions in the ecommerce world, particularly for online merchants. In a series of six videos, CPC Strategy's CEO Rick Backus answers some of the major...

  5. Scroogled Rises: Microsoft Back on Attack as Google Faces New Antitrust Complaint

    Microsoft has previously spent millions of dollars attacking Google in print and TV ads over its paid Google Shopping results and because Gmail "goes through every" email to sell ads. This complaint adds to Microsoft's regulatory attacks on Google...

  6. SEO Keyword Strategy for Fashion Ecommerce Websites: It’s All About Trends

    Not only in terms of search volume (see below), but also in designers offering their own interpretation of the style, as evidenced by results from Google Shopping. Google’s search volumes for 2012 confirm the same popularity for “colorblock dress.

  7. 14 Tips on How to Become a More Efficient SEO Professional

    Quickly switch between up to 10 Google accounts and never forget a password again. Quick Login for Google Accounts Do you have multiple logins for personal and professional Google Accounts? I do and the Quick Login for Google Accounts extension is...

  8. How to Avoid Bid Overlap in Google Shopping Product Listing Ads Ad Groups

    One of the easiest mistakes to make when managing your Google Shopping Product Listing Ads (PLA) campaign is to allow too much overlap between your All Products ad group and your other ad groups. Here’s an outline of how AdWords ad group bidding...

  9. Matt Cutts: Merchant Quality to Affect Google Search Rankings

    Perhaps another piece of this merchant quality search ranking puzzle will be Google Shopping Express, which is reportedly aiming to compete with Amazon Prime. Google Shopping places a relevance score on merchants that relates to how complete a...