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  1. How to Create Effective Content to Help SEO & Sales: 3 Top Ideas

    The advantage in SEO is that we can instantly gauge the popularity of a piece by the amount of social shares and buzz to find the proven concepts. If you’re going to invest large chunks of your budgets on creating share‐worthy content, then it’s...

  2. The Client’s Guide to Publishing Infographics

    But on average, the initial few days are when the infographic has the best legs, momentum and generates the most social buzz and the best chance for solid placement because it’s “fresh. There are also instances where a big foreign publisher can run...

  3. Is rel=author Really a Good Way to Judge Sources of Good Content?

    The incredible growth and buzz around authorship and using this tag, as means to determine true page value is definitely taking shape. With this massive movement to more of a Web universe where you are based on what you write and how people engage...

  4. What Google Analytics New Social Reports Offer & What They Can’t

    When Google Analytics announced their new social reports at SES New York last month there was a lot of online buzz declaring Google was “squaring the circle” of social media ROI by putting in place a more robust collection and filtering mechanism...