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  1. How to Diversify Your PPC Campaigns – and Your Skill Sets at the Same Time

    Promote New Products/Services There is risk involved in this strategy because you are not truly in control of your traffic; you're allowing Google to match queries to your general keywords. Just within Google's service offerings you have a few...

  2. EU Commissioner Hints at YouTube Probe After Google Investigation

    The use of Google's dominant position in search to push other services – eg Google+ and YouTube – and foreclose competitors; Google's terms and conditions for AdWords, its auction-based offering of advertising space, and AdSense, its offering of...

  3. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    These services allow users to listen to an unlimited amount of music for a monthly subscription fee. To take down songs that can't be available on both services. This is blatant censorship from Google, designed to pressure small independent labels...