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  1. Google Reveals What New & Expectant Parents Search For

    Searches about baby development were 72 percent mobile in Q1 of this year (Google Data). Mobile searches related to babies and parenting have grown 25 percent since 2013 (Google Data). According to a recent Google survey, new and expecting parents...

  2. The Role of #Hashtags in Social Media and Search

    Just as searches are conducted on platforms other than Google, Bing, and Yahoo, search also happens on social platforms. People search every day on Pinterest, Twitter, Google+, Instagram, YouTube, and other social platforms using words and hashtags...

  3. Google & Yahoo Reveal the Most Searched For Halloween Costumes of 2013

    Here are the top 10 trending Halloween costume searches on Google Shopping: Daft Punk – searches for the band behind the monster hit "Get Lucky" are at "the highest they’ve ever been in the history of the band," Google reported.

  4. Linkable Asset Strategy: How to Pick & Prioritize Assets

    With keyword search data, typically we're grabbing estimated monthly, exact match searches from the Google Keyword Tool. Should you expose a softer offer that maps better to informational searches and top-of-the-funnel visits, like a newsletter...

  5. March Madness = Search and AdWords Madness?

    While searches may have been more considerable for the tournament last year, there was much more overall discussion about it this year. But how did searches for each team and for the event as a whole change for the duration of the March Madness...

  6. From 0 to 3 Million Monthly Visitors: Learn One Man's Proven Strategy

    FC: Whenever I'm ready to target a concept, I do a few searches on my site to see if I've already covered that concept. You need to do technical SEO, to make sure that your content is registered with Google Webmaster Tools, and fully crawlable by...