Also, these users have very specific long-tail searches, making predictive-search capabilities extremely important. Even Google noted last year that 65 percent of online searches began on a smartphone.
Marketers from strong brands are pursuing the 60 to 40 percent ratio of branded and non-branded traffic because they recognize the value of long-tail visitors, whose net-new traffic spikes traffic by 50 percent or more.
Long-tail keyword searches have less competition because of their nature; they often don't have a bull's-eye on them like the heavy-hitting core keywords. Searches are becoming more of a long-tail question.
Efforts to romance the long tail SMB segment took a step forward recently with Google's Enhanced Campaigns. Tail Enhancement Using bid adjustments, with three simple entries, they can bid 25% higher for people searching a half-mile away, 20% lower...
Which means the long tail is alive and well. Google is now showing three less results on searches for brand names (7, rather than 10). Google: Now With 3 Less Results on ~18% of Searches Google has looked at its user data (successful searches) and...
There are many ways to get traffic, but in my experience, you can create content that matches what people are searching for, and you'll pick up long tail search queries. Even brand new websites will bring in long tail search traffic from the search...
When you find words that are too difficult, HubSpot will suggest long-tail variations to help maximize your chances of ranking. Searches shown are more granular and longtail than those found through the Google keyword tool.
Even with the advent of instant search, auto-fill, spell correction, and other mechanisms that had an effect on reducing the number of long tail searches, the majority of keyword traffic for most of my clients (for both brand and non-brand related...
It is premature to state if long-tail phrase searches have been affected as well due to the normally low search results associated with these types of phrases. It seems that most head and middle-tail related keyword searched are being affected.
While long tail terms have small search volume, for websites with thousands of pages, those numbers add up. Optimizing pages and winning on the long tail terms will yield an exponential increase in visitors and pageviews.
Play around with this tool and see what effective long-tail phrases you can find. How are some searches measuring up against each other? How have searches for a particular term changed over a fixed period?
Searchers use modifiers to fish for greater accuracy with their terms all the time -- the proverbial long tail. Some of the most popular searches month in and month out: Knowing "when" these searches begin to pop up prior to the events can only...
Does the site have a long tail? In any case, most complete review reviews now show up far, far down on even the most targeted Google-searches. Obviously I'm not even remotely objective in judging where the complete review's reviews should appear in...
SERP Sniffing - A Long Tail Keyword Strategy - Explicitly Me A week after being accused of stealing Google's results, Bing has received some good news: searches on Bing last month increased by 21 percent, according to Hitwise.
With the old tool, we'd often find a list with a heavy long tail of keywords showing little or no data. Apparently, at the time of the new Keyword Tool's launch, Google was less-than-explicit about an important caveat: the old version used combined...
Starting to build thousands of crappy web pages to capture the long tail of search? It still plays a big role in driving the long tail, and providing the search engines with context that they can't get from other signals.
Such is the case with my German search marketing tips -- I started with the strategic in part one, covering issues such as focusing on the long tail, being content rich and descriptive in your copy, and being local.
Tis the season to add destination keywords, add long-tail keywords using seasonal terms, and add popular holiday event keywords. Google Korea is showing related searches and hot topics on the right of its page -- a spot normally reserved for Google...
At the least, it will cause an increase in incremental traffic via the long tail of player searches. Every page title apart from the Home page and Terms however, keeping them too short, somewhat diminishes the ability of your site to target the...
For that, you'll need long tail terms. You need to expand those keywords in order to generate that delicious long tail. Be careful with going too far with long tail keywords at first, as you can very quickly get enormous combinations of very words...
