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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    Be wary of contacting people out of the blue with these types of requests, as it can easily be perceived as spam (especially via email). It's been pretty clear to most SEO professionals for a long time, even before we knew what a Google Penguin was...

  2. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    Google spam cop Matt Cutts wrote about it in his blog, The decay and fall of guest blogging for SEO. Participating in Google+ doesn't automatically mean a blog author is a subject authority. The search and social media industries are inundated with...

  3. SES San Francisco Keynote: Google's Matt Cutts & Patrick Thomas on Search Engine Censorship

    Should a search engine filter content such as violent images, pornography, malware, spam, personally identifiable information, hate content, hacking instructions, bomb-making instructions, pro-anorexia sites, Satanism and witchcraft, necrophilia...

  4. Google's Patrick Thomas Talks Controversial Content Ahead of SES San Francisco Keynote

    Ahead of his SES San Francisco keynote presentation, here's a short interview with Thomas, who discusses his role at Google, search spam, mobile, and what SES attendees can expect. DG: Do you ever see a day where Google, or any search engine, could...