With the relaunch of Maps, and to a lesser extent the handfuls of SERP updates Google has been testing, I want to suggest that Google is straying from being solely a place to search – they're evolving into an area you can explore.
Go overboard on "optimization" and your site may even get flagged as spam by Google and kicked out of the searchresults. The information isn't there, the structure isn't there, it's slow, it's hard to navigate, and it doesn't appear in the search...
Google Maps searchresults are much more clearly added to the maps page. Google has announced a revamping of Google Maps and it is much more than a few changes. It is a reworking of the entire Google Maps interface from the group up, designed to...
Instant results often involve SEO practices that are against webmaster guidelines put out by search engines. Invariably, Google seeks out these techniques and penalizes them, resulting in lost rankings that can take months to recover.spot on Google.
To learn more about my findings, and how to track Graph Search keyword data in Google Analytics, you can read my blog post on the subject. After heavily testing Local Graph Search, it's pretty clear that likes are a factor.
Based on a comparison of web searchresults pane only; excludes ads, Bing's Snapshot and Social Search panes and Google's Knowledge Graph. Calling it the next wave of the Bing It On Challenge, Bing has tossed out a lot of data suggesting that...
Third-Party (Google) Arbitration Both SEM and SEO managers are highly dependent on Google and its policies in helping them deliver against their business goals. Often times Google's actions, whether intentional or unintentional, can have a strong...
Google has experimented with seven results on many SERPs since last summer. Are you seeing less than 10 results in your Bing searchresults? If you clicked a high-ranking link and then clicked back to the searchresults, they increased the number...
No More Quick View in GoogleSearch – Google Operating SystemGoogle removes the ability to see PDF or Microsoft Office files from the searchresults. Google Tests New Interface for Related Image Searches – Google Operating SystemCollage replaces...
By marking up your webpages with microdata, you can provide detailed information to Google and in return your searchresults can help users recognize when your site is relevant to their search resulting in more clicks.
A new analysis says Google Image Search traffic is down 63 percent on average. Google Removes Related Searches – Blind Five Year OldUseful keyword research feature has vanished from Search Tools menu.
However, it looks like the three-year investigation could be over, as Google apparently has agreed to make legally binding changes to its searchresults, the New York Times reported, which apparently have been accepted by the EC.
Google Sued Over Searches as European Probes Advance – BloombergUK company's lawsuit accuses Google of "cynical manipulation of searchresults. Google adds local safety alerts to searchresults – CNETA partnership between Google and tech startup...
During the Landing Page Optimization session at SES New York 2013, Justin Cutroni (@justincutroni), Analytics Advocate at Google, discussed: If landing page optimization and conversion funnel testing are not on the list of items that you're...
That means Google's team is now on top of the existing data pile and testing output and as a result they are hungry for a major structural change to the way the filter works once again. Unless you've had your head under a rock you've undoubtedly...
Google is growing market share and vowing to implement more changes aimed at reducing web spam and manipulative linking. To small businesses, Google seems to be sending a consistent message: Link building, in all forms, is manipulative and bad.
Paid Search Beyond Google: Social Media, Bing & Retargeting Ads Google has done well at scaring webmasters to linking out fairly to other websites. When the abuse becomes too obvious, Google is forced to take measures.
Using Google's Structured Data Testing Tool to look at the page's markup, you can clearly see the page does not contain authorship markup. Bing has experimented with information in results similar to Google's Knowledge Graph.
I typed designer jeans into Google (for that is what people do when they watch TV). There is no better source for real-time testing and optimization than paid search. Now I search for "amazon designer jeans.
These shifts will occur until CPC will stabilize where both suppliers (Google) and buyers (advertisers) are satisfied with the return on paid search. This study (no longer available on their website due to a change in Google's API terms and...