With Graph Search, I've unfortunately seen surrounding towns throw off the SERPs. You can easily see this displayed in the SERPs when the listing includes "liked by {friend name here}". The Bing Fallback: Graph Search falls back to Bing results...
Starting last week, Bing began changing up their search engine result pages (SERPs). Google has experimented with seven results on many SERPs since last summer. Bottom Line: Dynamically Sized SERPs Are you seeing less than 10 results in your Bing...
The numbers of competitors bidding on your keyword set, how many ads are showing in the “top” of SERPs, and other metrics need to be included when making decisions based off of average position. As many SEM managers know, Google and Bing take your...
To me, it seems like both Google and Bing are working toward the “algorithm of the future” which weights many more factors into what is determined as “quality” in the SERPs. Do you agree sites need to be content mills in order to compete in the SERPs?
Bing was especially proud of their ability to integrate social activity (Facebook) into the SERPs, an important feature they point out that Google has not been able to achieve. Since Knol pages included personal opinions of the author, criticism...
Google adoption big brands in search featured in SERPs changes to Google AdWords in 2012 Since August, Google started serving for some keywords, SERPs with 7 organic listings, instead of the usual 10 listings.
Google is increasingly favoring local results in the SERPs that are personalized to the user’s exact geo location. Bing, DuckDuckGo Encourage users to “Google” your brand to find you rather than typing in your domain directly.
I enjoy that Bing has made strides to include Facebook into SERPs and think this will become a pivotal play in gaining market share and creating a better SERP experience. We know that Bing uses click data as a ranking factor and Google is most...
Compete also offered by way of advice for marketers, “There is a strategic battle going on in SERPs and every decision has a dramatic impact on results. Bing Top Position Gets 9.66% CTR, Lower Total Page 1 CTR than Google [Study]
Rockefeller to Matt Cutts about SERPs and moving companies. If Bing is your police officer, something such as buying Facebook likes would be black hat. Now, SEO tactics are defined and controlled by the big daddy of search: Google.
You ranked what you ranked, as long as it was on the first page of the SERPs, and you optimized to your goal KPIs. For years, all of us in the SEM industry have been inundated with eye-tracking studies that illustrate the “golden triangle” of the...
Universal Searchers Don't Want Social in the SERPs, Prefer Bing's layout to Google's”. In this challenge they display Google and Bing search results side-by-side with all the branding stripped out and allow users to vote for their preferred set of...
Respondents showed a strong preference for the way Bing presented social results in the SERPs, with nearly double the percentage of respondents preferring it’s layout over Google. If Social in the SERPs is a Given, Searchers Prefer Bing over Google
Now you have a whittled down list of terms you already get traffic for that aren’t in the top three-quarters of the first page of SERPs (but are close) and that actually have decent search volume. For the longer tail terms, if you have top 3...
Google and Bing have constantly added universal content such as image and videos to its SERPs. Google has also placed increasing importance on social results including Google+ pages through its Search Plus Your World update in November 2011 began...
In travel, the search engine results pages (SERPs) – especially on Google, less so on Bing – for high volume keywords are unsurprisingly dominated by big brands such as Expedia, Kayak, Priceline, etc.
Claim t just help a brand’s physical locations become more visible on the SERPs; it also helps brands put a friendly face on each location and boost the odds of creating true local engagement with customers.
But the recent and most drastic introduction of social results in the SERPs (and the prominence they are given on the search page) means searchers may be moving deeper into a self-contained search filter bubble.
SERPs [search engine results pages] We bandy around phrases like "CTR on page 1 of the SERPs is better than on page 2" and "god help me if my content gets deindexed. Where you show up on the SERPs. S - Sitewides, Social Signals, SERPs, Spam
Because Google pays unnatural interest in Google+ when ranking content, authors, and users in SERPs. Those profiles will appear in Google/Bing's organic search engine results. Will Scott, online marketer and founder of Search Influence, offered...
