In an article for Search Engine Watch earlier this month, Guillaume Bouchard forecast how to optimize for Google Now, citing local SEO as something to keep an eye on. Google is working towards the search of the future with the functionality...
One of the all-new chapters in the book, Optimizing for Local Search, introduces the importance of local search and how Google+ fits in. Jones then walks you through how to create and link up your Google+ business page for optimizing for local SEO.
Instant results often involve SEO practices that are against webmaster guidelines put out by search engines. Invariably, Google seeks out these techniques and penalizes them, resulting in lost rankings that can take months to recover.spot on Google.
Google seems to be doing a limited beta test of a new style of displaying local search results, such as restaurants, in a unique carousel style that allows a user to scroll sideways through the results.
To learn more about my findings, and how to track Graph Search keyword data in Google Analytics, you can read my blog post on the subject. Start Ratings in Local Graph Search: While testing Local Graph Search, check-ins clearly seemed to be a...
Although it's still premature to talk about "ranking" on Google Now's information cards, we can safely assume that current best practices for local SEO will play a key role in staying ahead of the mobile search game.
The link, which had been located in Google's "More" drop-down menu option, is no longer there, meaning local businesses can only be found via search (paid or organic), Google+ Local, or Google Maps. This is an interesting development, considering...
Google has experimented with seven results on many SERPs since last summer. Are you seeing less than 10 results in your Bing search results? Most of the time there's a reason for less results, commonly local results or expanded sitelinks.
No More Quick View in Google Search – Google Operating SystemGoogle removes the ability to see PDF or Microsoft Office files from the search results. Google Tests New Interface for Related Image Searches – Google Operating SystemCollage replaces...
By marking up your webpages with microdata, you can provide detailed information to Google and in return your search results can help users recognize when your site is relevant to their search resulting in more clicks.
On searches that trigger Google local results, Google will mark links to its reviews as "Google Places Search", and also include the option to search local results on three "other relevant providers" to the right on desktop searches, or "Other...
A new analysis says Google Image Search traffic is down 63 percent on average. Google Removes Related Searches – Blind Five Year OldUseful keyword research feature has vanished from Search Tools menu.
Just as Google and major search engines frown on keyword stuffing on websites, stuffing the keyword field with unrelated keywords can get an app rejected from app stores, so play fair – stick with descriptive keywords that are relevant to the...
Google Glass responds to voice commands and queries, meaning that users can easily gain results for questions about nearby restaurants or other local establishments. Google+/Local results will be immediately accessible to Google Glass, meaning that...
Google adds local safety alerts to search results – CNETA partnership between Google and tech startup Nixle will allow safety notifications from local authorities to appear at the top of search results.
Google Places was recently replaced with Google+ Local – a merging of Places and Plus that serves up your Google+ Local listing in Search and Maps results on mobile devices and traditional browsers. The forward path of mobile search, increased...
Following Google’s decision to make Shopping a paid product, the number of shopping results showing in universal search has seen massive declines, according to a Searchmetrics study. Google will take 73.7 percent of U.S.search ad revenues, while...
Mobile Marketing Tips from Google, ESPN TopRank Online Marketing Blog Marketing and advertising professionals all converged on the Big Apple last week for SES New York, the ultimate conference to get educated on the latest strategies and tactics...
Google is growing market share and vowing to implement more changes aimed at reducing web spam and manipulative linking. To small businesses, Google seems to be sending a consistent message: Link building, in all forms, is manipulative and bad.
Paid Search Beyond Google: Social Media, Bing & Retargeting Ads Google has done well at scaring webmasters to linking out fairly to other websites. When the abuse becomes too obvious, Google is forced to take measures.
