If you want to see how prevalent this is, go to Googlesearch and put in ".gov" Viagra. To be fair, I can only be 99 percent sure that content, thanks to a Google engineer at a party at an SES Conference who confirmed it was "most likely the reason".
One of the all-new chapters in the book, Optimizing for Local Search, introduces the importance of local search and how Google+ fits in. The third edition adds information about connecting with Pinterest and Google+ as well as all the new Facebook...
No More Quick View in GoogleSearch – Google Operating SystemGoogle removes the ability to see PDF or Microsoft Office files from the searchresults. Google Places For Business Gets Its Own iPhone App For Managing Listings [Update: Google Removed...
Then, make sure these goals are written somewhere, such as a white board or Google Doc. Work with members one on one to achieve these personal goals; and make sure they are all written down somewhere each of you can access them, such as Trello or...
This decline wasn’t concentrated on one particular client or keyword area, and none of our clients were penalised last year by Google, so I am satisfied that our efforts to convince other website owners to link to our client’s content are not at...
Google Product Search, formerly Froogle, was once a free tool to allow anyone with a Merchant Center account to include their products in the visual product listings that sometimes appeared in searchresults.
Rightfully these strategies don't work well anymore (not to be confused with “doesn't work at all” but this is a “best practices” article and not a “here's how to trick and spam Google” article) but content being generated for search engines is...
While we must be aware, and understand, things like Google Panda/Penguin and other major changes in the algorithms, if we focus on doing “good marketing”, all other things should fall in line, and major algorithm changes shouldn’t be a concern.
It’s sad to these hard-working folks hurting, but unfortunately simply existing on the web doesn’t guarantee your site will appear in a prominent position in Google’s organic searchresults. Many small businesses have lost search rankings, traffic...
It always seems confusing that there are two Google tools showing search trends – Insights and Trends with the later linking to the other with the text; "Explore advanced features with Google Insights for Search".
The theory behind PageRank became part of the basis of the Google algorithm, and continues to be so today. The PageRank that we can see represented in the bar, a number, from a PageRank checker, etc.is updated infrequently and isn't the actual...
A number of key differences in Google and Bing’s searchresults for breaking or trending news stories reveals strategies for marketers seeking exposure during these events. Google tends to prioritize high authority sources, whereas Bing, in...
We are not working on any program that enables a site to pay to increase ranking in organic searchresults," according to a Google spokesperson. As a result, whenever Places appears on the first page of Googleresults, and you are in the Local Paid...
Search Partners – Sites with searchresults powered by Google. Last week, Google rolled out their +1 button that allows users to share pages with their network of contacts in both paid and organic results.
Antitrust investigators will have to come back to the decisions Google has made to feature products in their searchresults pages. For Google to succeed, "it would need to offer a universal shopping cart to retail partners that would function cross...
Then, a couple of weeks ago, Google started showing PPC ads not only at the top and side of searchresults, but at the bottom too. Google AdWords gave us PPC data junkies a great new way to segment data in July.
The obvious other ways that can generate this information within the searchresults themselves are Google hacks. Though if Bing wants to get more people using their tools instead of Google, the move would be to include competitor data access like...
We discussed further details of the fresh searchresults change to Google's algorithm previously, delving into the winners and losers, the specific types of "fresh" content affected, and methods for using news, blogs, and events to make the most...
The new version, with a "refreshed look," also covers a lot of ground not typically offered by similar services (say, Google's weather widget). While Google brands itself as a comprehensive search site, Bing continues to push for a search + social...
Five months later, negative searchresults still show up when you search “Kenneth Cole” in Google. The tweets flow, the posts fly, the emails ping, and the searchresults rankings climb. Most recently there was the Facebook PR campaign against Google.