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  1. Don't Get Scroogled: Microsoft Launches Anti-Google Holiday Shopping Campaign

    Scrolling across the top of scroogled.com are quotes from Google's founders stating how paid ads bias search results and other original “don't be evil” position statements that have been completely reversed by the new paid Google Shopping product.

  2. More Than 100,000 Sellers Have Inventory in New Google Shopping Model

    Since they announced the transition to a paid model for Product Search results in May, Google has worked hard to drive merchants to the new program. The transition actually kicked off in July, allowing merchants to start setting up PLAs (product...

  3. Google’s Rating Guidelines Adds Page Quality to Human Reviews

    Main Content: This could be in the form of a news article or a blog post, information about a product, a video, a tool, a search box, or a log-in. As a reminder, Google’s Distinguished Engineer Matt Cutts insists that these ratings don’t “directly...

  4. Taobao SEO: A Guide to One of the World's Largest Consumer Marketplaces

    Taobao, similar to eBay and Amazon, is one of the largest online marketplaces in the world and the largest marketplace in China with over 370 million users and more then 800 million product listings. Accuracy and relevancy of product descriptions

  5. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    In a post on the YouTube Blog, Chet Flanagan, director of DVD product management, asked, “Loved a video so much that liking it, favoriting it, sharing it and even subscribing to the channel wasn’t enough?