After its launch however it didn't seem to generate much publicity and it is unknown how many users actually used Yahoo Axis or if it was a failure to promote the product properly to those who would use it most.
Your industry probably has keyword trends that clearly show a life cycle (mainly product names). Whatever product you're working on, phases from introduction to discontinuation are very common. Link building: Combine your sales effort with link...
A search bar/search function somewhere on the site for easy product search No one wants to link to an ecommerce domain that only has product pages, bare minimum content, and sells discount yoga music.
Enhanced campaigns give retail advertisers the opportunity to get their product listing ads in front of a mobile audience. For instance, you are now able to offer single product offers via sitelinks as opposed to generic sitewide offers.
For me, linkable assets are typically informative, evergreen content plays that aren't self-promotional or commercial (i.e.directly selling an organization's product or service) in nature. Informative guides (process-driven "how-tos," consumer...
Specifically, their ads are designated as non-family safe, are approved in states where medical marijuana is legal in the U.S.and they are not permitted to sell the product or paraphernalia on their site.
In April, Bing launched Bing Places for Business, replacing their previous product, Bing Business Portal. With this new product, this is our chance to take advantage of a new, easy-to-use tool to quickly optimize our local listings.
When consumers express that they're interested in a particular product or service in search, they're pulling in information – search is the only vehicle online or offline that does that for us, and it can help you drive those measurable sales or...
You can approach those with titles like Researcher, Engineer, CTO, Product Manager, Directors and Executives. Talk about how this will build their personal brand; get exposure for their product and will most likely have zero negative effect on...
Product Manger of Maps, he explicitly – yet subtly – makes the distinction between what Search and Maps are to be used for: Because of this, Google is reengineering their products – such as Maps – to sustain their monopoly on search
Brian McClendon, VP of Geographic Services at Google said, "The Waze product development team will remain in Israel and operate separately for now. We are excited about the prospect of working with the Google Maps team to enhance our search...
Important note: in AdWords, one type of ad, Product Listing Ads, doesn't use keywords at all. Instead of keywords, PLAs use product targets to determine when products in the Merchant Center account appear in the sponsored results.
Chris Dyson: For general link bait I'd create a fake product such as the "Turin Jockstrap" and paint a stain of Christ's face on an old jock strap (hilarity and heresy ensues with the Westboro Baptist church calling me a fag!
Product pages are marked out with a purple line. Our initial hypothesis was that visitors weren't getting passed the product pages so we were going to have to focus our optimization strategy there. After analyzing our Visitor Flow report, you can...
It is important to note that you must have the rights for the photos you wish to use, so you can likely expect to see some issues arising in the future regarding things like affiliate product images or other copyright images that sellers wish to...
The readers of the publication will begin to trust your writing more, learn more about you and your product, and eventually the writing will drive traffic and sales. Your Google+ profile is a great place for them to search this information.
This gives the customer the option to search by product type or brand, rather than forcing them to search by one or the other. Have you ever entered a website while researching a product or service, only to be confronted with massive amounts of...
Product extensions Product listing ads hit the scene late in Q4 of last year, generating impressive results thus far due to low CPCs and competition. Dominate the entire first page of Google for brand related search queries.
You can also query Google for other nutrition information such as how much protein, carbs, sodium and other nutritional values are in the product as well. Google has launched a new nutrition search that provides accurate and up to date information...
This will especially affect sites with user generated 'story' content, geo-based structures and / or large product datasets. Google's Penguin update grabbed the majority of online marketing headlines over the past two weeks with Matt Cutts...
