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  1. Become a Leading SEO Mechanic with Both Google & Bing Webmaster Tools

    You have to understand any crawl errors that might occur and remember that you should provide data that is very specific to mobile, as well. Internet Marketing Ninjas COO Chris Boggs and Grant Simmons, director of SEO and social product at The...

  2. Welcome to AdWords Enhanced Campaigns: Top Tips From the Experts

    Take the time to look at the historical data before setting the bid adjustment or you will get nickel-and-dimed over time on mobile clicks. Mobile Clicks are Valuable Clicks A user searching for a generic term on their mobile at 6:30 p.m.may well...

  3. Using Multipliers Effectively in AdWords

    When Google announced Enhanced Campaigns they said that mobile device bids would now be controlled by a multiplier on the base bid. In that case you may be able to assume that a user on a mobile device during rush hour is commuting, and target your...

  4. SERP Conditioning: How Google Maps & the Knowledge Graph are Stealing Organic Traffic

    Don’t be fooled by the overshadowing factor of mobile secured search getting mislabeled as direct, Google’s PLAs or Knowledge Graph are most likely contributing to the loss of organic search numbers. While ongoing organic traffic mis-labeling due...