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  1. Retailers Outspend Luxury Brands on Luxury Keywords in Paid Search [Report]

    In the battle for luxury shoppers, top retailers in 2013 outspent top luxury brands on Google AdWords paid search ads in four of five categories: apparel, beauty and cosmetics, shoes, and watches, according to a new AdGooroo report.

  2. ProFlowers, 1800Flowers Killing It in Paid Search Ahead of Mother's Day

    Advertisers in the flowers and gifts sector spent more than $15.4 million on Google AdWords desktop and tablet search in Q1 2014, "averaging a healthy 4.24 percent click-through rate and $1.66 average cost per click," according to research from...

  3. Google Reveals New AdWords Features: App Ads, 'Enterprise' Tools, & More

    New mobile app promotion features will be launched across AdWords in search ads, Google Display Network, and YouTube. Google's announcements today demonstrate a committed focus to continue to promote growth in mobile advertising in AdWords.

  4. Amazon, Best Buy, Bank of America Top Mobile Search Advertisers in January

    Google AdWords. Chase.com: Ranked 16th in mobile ads with 7.5 million impressions; stays at 119th with 13.5 million impressions in desktop/tablet. AdGooroo this week highlighted the top advertisers in mobile search based on impressions for the top...