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  1. Google Search Quality Guidelines Now Reward Expertise, Authority, Trust

    User-posted content for unique or unusual hobbies, for example, where "expert advice" is found on blogs, forums, and other user-generated content websites. Search Engine Watch has covered previous updates to the handbook, and you can check those...

  2. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    How to Architect Search-Engine Friendly Blogs Blogs are Naturally Search-Engine Friendly .and Other SEO Lies Blogs are naturally search-engine friendly. Blogs should be written for the 5th to 8th-grade reading level.

  3. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Cutts stressed that Google isn't planning to target blogs such as Boing Boing, which regularly uses multiple authors in their blogging strategy. While most of the applicable penalties would fall under unnatural linking, we could see Google...