And because News integrations always appear on page one and are often blended near the top of search engine ranking pages (SERPS), they present an opportunity to be listed high on the first page, even for competitive search terms you might...
When you look at SEO through a user lens certain components of the search engine's algorithms just seem obvious. While Google's Panda updates did help define "better content" through a user-focused lens, with Panda's future as part of Google's...
For help on this topic, you can see our post, "How to Write Title Tags for Search Engine Optimization". To fix this, Cutts advises clicking around your website to make sure you can reach the pages on your site by clicking on regular links, ideally...
Starting last week, Bing began changing up their search engine result pages (SERPs). Google has experimented with seven results on many SERPs since last summer. Are you seeing less than 10 results in your Bing search results?
Perhaps you'll find that you need to redirect a lot of pages or use robots.txt to exclude content that has no place being seen by the search engine bots. We do our best to be mindful of Google's Content Quality Guidelines and know that a human...
Google Places For Business Gets Its Own iPhone App For Managing Listings [Update: Google Removed App] – Search Engine LandThe app was accidentally released early, no word on when/if it will actually be available again.
Search engine optimization (SEO) professionals, web designers, and bloggers read a lot of tips from various experts to stay fresh and up on the current trends in website optimization. Search Engine Optimization Starter Guide
The audience of each search engine can impact the searches being done and the ROI of your campaigns, especially for specific industries. The search marketing data from comScore reveals that even though searchers can switch between search engines...
Both have their merits, as you can see, despite the fact that I have starred a much greater percentage of SEOmoz's posts, Search Engine Watch and Search Engine Land are still much more visible websites within search results:
RG: For many years now, I have written that the game to watch in modern search is to find out which entity has both the best crawler-based engine technology, combined with the best human social layer.
Google: Disavow Links Even If Removed As A Best Practice – Search Engine RoundtableSays Google's John Mueller: "While it's really important for the web-spam team when processing the reconsideration request to see significant effort put into...
From their insights, TheFind stopped spending almost anything on paid media and shifted more towards demand creation through search engine optimization (SEO) and email marketing. So here's what you do to start tracking in Google Analytics (GA):
Cutts made another remark in that same SES keynote: ".Google is more of an information company and not just a pure search engine. Is it a grandiose scheme to build a massive graph that can help convert a search engine into a knowledge engine?
Tracking 2013 Search Engine Market Share A month after hitting its highest U.S.search market share in February (67.5 percent), Google saw both Bing and Yahoo steal away what essentially amounts to crumbs from the giant pie that is Google's...
Search Engine Watch got a sneak preview of Unruly Analytics yesterday in a Google+ Hangout. This new capability goes significantly beyond the useful information about how your ad is performing and who's engaging with it that is currently provided...
While tweaking its search engine results may put an end to the EU's investigation into Google's search practices, that isn't the only trouble the firm is in at the moment. Google reportedly has reached a deal with European Union (EU) regulators...
SSL Web Sites Don't Get Ranking Boost In Google – Search Engine RoundtableThere are no ranking advantages or disadvantages of having HTTPs websites, says Google's John Mueller. Google Notifying Searchers In EU That They Use Cookies – Search Engine...
Build a glossary: The Search Engine Marketing Glossary at SEOBook is packed with useful definitions and explanations. Google's computers determine the order of our search results using a series of formulas known as algorithms.
Microsoft's search engine Bing has owned a small margin of the search market. Google has submitted proposals to address European Union (EU) concerns that the company, which owns a dominating 90 percent of the search market in Europe, is guilty of...
Long-term prospects for PPC are good, considering search engine efforts to emphasize paid results over free listings in the search engine results pages. Google AdWords New Enhanced Campaigns Connect Ads With Multi-Device Consumers
