A post earlier this week, “SEO, Why You Are Doing it Wrong,” attempted to educate SMB owners about search engine optimization and Google rankings by examining one business who engaged in spammy tactics and was impacted by Penguin.
BloomReach launched late February and has raised over $16 million in two series of funding – It positions itself as a Web Relevancy Engine with its ex Google, Facebook, and Cisco employees steering away from SEO type terminology.
It’s easy to think about technology as being relatively static.you know, Google’s a search engine, we’ve done these various things for a long time, not much changes,” he said. Their primary areas of focus over the last year, he said, have been...
The search engine results pages (SERPs) are the biggest database of content ideas on the planet. For even more ways to prospect for linkable asset ideas, content marketing opportunities and "how-to" content, check out some of Garrett French's...
Google Users Dislike Personalized Search Results [Survey] By 2009, search personalization further expanded to become ubiquitous for all Google searches. A Google search for [iphone]: SEO professionals rate anchor text as the most important ranking...
We receive a lot of questions and feedback at Search Engine Watch through comments, emails, social media contacts, and at events like SES. In order to accomplish this, Odden told us he would do a relevant query on Google News, take the RSS feed of...
We are pleased that the EU is working with Google to develop a set of voluntary solutions to the search engine's problematic practices, including those that we identified at our September 2011 hearing," they said.
However, Google’s discussion of anchor text in their own Search Engine Optimization starter guide does not go far enough in terms of clarifying the long-term role anchor text plays in the ecology of the web.
Many websites have successfully practiced search engine optimization (SEO) "by the book," following all of Google's "white hat" quality guidelines and found success. Your site's ranking in Google search results is partly based on analysis of those...
You might find all of the information you need in the sidebar of the Google search engine results page, negating the need to even click through as far as a Wikipedia topic page. As an aside, Google’s concept with this feature isn’t entirely new...
So extra time and resources, multiple content delivery and search engine issues, the M.site is an option that you should work to phase out if you have it and one to avoid if you are just getting started.
Echoing Monty's sentiments, Simon Mansell from TBG Digital told Search Engine Watch on the phone today that GM's move does not reflect a general unwillingness among brands to advertise on Facebook. This story was originally written by Christopher...
The world of search engine optimization just keeps getting more convoluted. What you should do is become more knowledgeable in how search engines work and the history of Google. New Google Search Algorithm Update Targets Web Spam
While many large companies tend to stick to the big networks such as Google, Bing and other large display networks, working with second tier engine/networks can provide an abundance of traffic at a low cost.
Following so closely on the heels of a restructuring under Thompson and the eighth monthly search engine market share decline, what does this mean for Yahoo search? In April, when Yahoo announced thousands of layoffs amidst a massive restructuring...
Reveal search pattern behavior: You should use Google Trends or another forecasting tool to determine if search is down overall for your core terms or your entire industry. Industry Publication: Search Engine Watch
A new survey finds 48 percent of respondents dislike the idea of Facebook launching its own search engine to directly compete with Google and Bing. What if Facebook’s search engine were better than Google or Bing?
Speaking of Google, the dominant search engine saw slight gain as well, accounting for 66.5 percent of searches in April (up from 66.4 percent in March), comScore reported. Yahoo’s share of the U.S.search engine market continued to further dwindle...
Some Google users in a test group are seeing a big change to their search results. Search queries for movies, TV shows, people, sports teams, music, books are among those triggering these instant answers directly on Google’s search result pages, in...
Google specifically mentions that doorway pages, which are only built to attract search engine traffic, are against their webmaster guidelines. A few other websites lost search rankings on Google for specific keywords during the Panda and Penguin...
