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  1. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    How to Use this Segment: This segment is especially useful when applied to standard or custom reports that show dimensions such as campaigns, keywords, geography, and items purchased. This segment allows you to see search traffic coming from the...

  2. Driving Consumer Insights With Mobile Analytics

    So what you can do is create a custom UI and wrap it around the browser in the native language of Objective C, Java, etc, and all the rest of the app's content comes from the web. That said, Flurry excels in application engagement – you can define...

  3. Landing Page Optimization: How to Identify Testing Opportunities

    In order to help answer that question he created this handy Google Analytics Custom Report, called Landing Page Testing Ideas, which, in addition to bounce rate, includes the following engagement and acquisition metrics: average visit duration and...

  4. Beware of Red Flags When Searching for SEO or Web Dev Services

    After the daze has worn off from the thick stench of high dollar cologne and a quick gaze at their shoes, you notice the custom tailoring of the suits donned by the two new men at the table. Many of your customers have posted positive reviews on...

  5. 7 Time-Saving Google Analytics Custom Reports

    Google Analytics Custom Reports can be incredible time savers if you have the right reports. Bonus: Custom Reporting in Google Analytics Get the Google Analytics Custom Reporting Spreadsheet Here! Make sure to read Greg Habermann’s top five most...

  6. PRWEb and PitchEngine: SEO Smart/SMO Sexy Newsmakers

    Images, social sharing, video, expanded distribution, custom RSS and file attachments come with the upgraded packages. Search engine optimization (SEO) It’s about engaging content management for your PR and online marketing, serving up all types of...