Other Google Update Checks (Penguin Included) This is going to be the summer of change on Google, and this article has only touched on some of the items known to be part of the Penguin and Panda algorithms and the coming attractions.
Google has just rolled out Penguin 2.0, a large algorithmic update promising to go “deeper” than the 2012 Penguin release, which put a hurting on websites with number of manipulative links in their profile.
This is the fourth Penguin-related launch Google has done, but because this is an updated algorithm (not just a data refresh), we’ve been referring to this change as Penguin 2.0 internally. We started rolling out the next generation of the Penguin...
The industry is different now, but the good news is that you can still be a badass link builder in the post-Penguin era. Future algorithm updates will throw those links aside, but the damage that spammy links do to your brand will be much more...
The infamous algo updates like Panda and Penguin, and some lesser talked about ones like the page layout algorithm. I was reading some articles lately about unnatural links messages and various tools and remedies to deal with them (or even Google...
Well sure it does, in fact part of the Google Penguin update was to help really crack down on what was first known as the over-optimization penalty. Now link penalties are not as new as the other penalties mentioned here today, but the aggressive...
We know that Penguin is purely a link quality filter that sits on top of the core algorithm, runs sporadically (the last official update was in October 2012), and is designed to take out sites that use manipulative techniques to improve search...
Panda and Penguin, Google's major algorithmic updates targeting thin content and unnatural linking practices respectively, have forced us to evolve. The biggest change over the last 12 months has been that Google has closed the gap between where...
Also, Cutts has revealed that Google is working on a significant change to the Penguin algorithm. The Penguin algorithm, initially released last April, was designed to reduce web spam and also hit website that had link profiles that appeared...
Last year at SXSW, Cutts hinted at a coming algorithm update to punish sites guilty of "over-optimization", which fueled tons of speculation and dread until Google launched the Penguin update last April.
If you’re working with a site that relies on this type of tactic trickery in order to survive, then perhaps you need to reevaluate why you’re working with that site, because quite frankly it’s a short term strategy, as you’re constantly wondering...
Google wouldn’t be wasting their time creating the Penguin Algorithm and imposing Manual Link Spam penalties if backlinks didn’t still make a big difference. Keep in mind that Penguin is just the latest anti link spam algorithm rolled out by Google.
I receive a lot of calls from companies that have been hit by Panda or Penguin, and both algorithm updates have been fascinating to analyze. I always explain Panda as a much deeper algorithm update at this stage than Penguin, and there could be a...
This has led to large numbers of sites being hit by link penalties or new algorithms like Penguin. There isn't clear evidence that low-quality directories were explicitly punished in a Penguin release as yet, but it does not really matter.
In our post Penguin world, the right and wrong approaches to backlinking strategies should be clear, yet I continue to hear SEOs talk about how backlinking is dead, where the best place is to buy backlinks, and whether backlinking even matters...
I was amazed at how much they retained, including information about Google, Facebook, Panda, Penguin, social media, etc. I learned about Google’s algorithm named “PANDA” that hammers poor quality content on the internet.
One key element in Google's Penguin update was the inclusion of an organization's brand reach as a factor in SERPs. Every year, somebody proclaims that SEO is dead simply because Google has made some changes to its algorithm.
We're all pretty tired of reading about the Google Penguin algorithm update and how devastating it has been to so many websites. I'd be interested in learning about other ways webmasters have overcome the footer link Penguin algorithm issue.
A trilogy of rapid-fire algorithmic updates included Penguin, Panda, and Exact Match Domain updates, plus more than 65 other Google updates from August and September 2012. With no means to correct the situation, many felt Google was unfairly...
The recent Google Penguin update to Google's search algorithm was designed to deal with keyword stuffing among other spammy techniques. Google and other major search engines are getting better at recognizing synonyms as well, meaning you can mix...
