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Google Search Algorithm

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  1. Search Engine Optimization Companies: Break Google's Rules to Get Top Rankings?

    We (the "good guy" SEO companies) keep saying that you "can't do this" (and we have seen penalties and know this to be true), but when the common person is searching for "search engine optimization companies", you would think that after all of...

  2. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    Now Facebook seems to be directly targeting marketers that are overusing particular marketing strategies, similar to how we've seen Google make changes to their algorithm target and penalize SEO tactics that moved from an acceptable tactic to a...

  3. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    Basically using the same algorithm of the Keyword Effectiveness Index (KEI) we can tell how long they have been running this ad, and if seen recently, we can assume it is still working. This information is primarily on paid advertising, but on the...

  4. Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

    Cutts said Google likes to give heads up when they are releasing some change to the algorithm that they think will have a pretty significant impact on a larger group of websites. Really, the web spam team writes all sorts of code but that goes into...

  5. So Why Did All Those Movie Sites Lose Google Search Traffic?

    In the last month, many webmasters noticed there seemed to be an update to the Google algorithm that hit mid February. It's unclear if it was Panda related or if it happened to be some other part of the algorithm that can be lumped into it, as...