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  1. Learning to Carry Your SEO Baggage

    The directories you got listed in may seem innocuous enough to slide, but they may also be the underlying reason you’ve spent over a year under Penguin’s thumb, or is it wing? Those could be penalties or the after-effects of Penguin.

  2. Are Scholarship Links Considered Unnatural by Google?

    But, for other sites, these links are part of a link scheme and could certain be open to being manually penalized now, and perhaps devalued by Google’s Penguin algorithm in the future. Sites that have overdone it with unnatural links can be...

  3. "Which Update?" Is the Wrong Question

    After all, let’s say it was a Penguin penalty that hit you THIS TIME. The truth of the matter is this, inherent in the question, "Was my ranking drop related to Panda or Penguin? With the combinations of Google Updates taking places within short...

  4. 6 Crucial Link Building Strategies to Drive Quality Traffic

    While the Panda and Penguin updates created many changes in the way we look at off-page and on-page SEO, Hummingbird makes it imperative that we get our link-building strategies completely Google-proof if we don't want to be relegated to the dark...

  5. What’s the Deal With Links From M.Biz? Should You Disavow?

    Manual link penalties and algorithmic devaluations in the Penguin algorithm were created in order to demote sites that are overtly cheating. However, I personally still do disavow these links simply because I don’t completely trust the Penguin...

  6. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    That’s a question most SEOs, marketers, and business owners have been trying to answer since Google Penguin first hit in April 2012. Everyone knows links are still a very strong factor toward organic rankings, and despite all of the algorithm...