Takeaway: During my research, star ratings seemed to impact rankings in Graph Search. I also explained more about Nearby (now named Local Search on iOS), and how to boost rankings in Local Graph Search.
It's a problem when clients perceive SEO as a process for building a certain number of links to improve their search rankings. To fix the broken culture of SEO metrics, co-founder and CEO of SEOmoz Rand Fishkin says that the solution to changing...
A company's executive team should sit with the lead designer to go through call-to-action formats, header formats, and all of the other minutiae that can affect user experience, conversion performance, and search rankings.
In the long run, the brand names secure rankings through depth of content, trust in brand, and user interaction (searchers clicking a SERP result and staying on their site because the site is trusted and answers the searchers question)"
Google's Matt Cutts and former ex-Googlers talk spam, rankings, and SEO tips. Prepare for Product Ads Coming in Q3 2013 – Bing Ads Developer Blog and ForumProduct Ads are in testing now and, when rolled out this summer to U.S.advertisers, will...
Leveraging these structured and unstructured opportunities will definitely contribute to moving your rankings up and achieving your digital targets. Drummer image source: http://fark.com Google Places was recently replaced with Google+ Local – a...
Rankings were easier to attain, competition was lower, and it was comparatively easier to optimize for pages that targeted such keywords. Long-Tail Keywords Increase Rankings, Conversions [Study] Image Credit: RWS Photo Blog
He knows people who spent tens of thousands of dollars on new carts that never worked right, that never interfaced properly with shipping and inventory, and that killed their SEO rankings. Image Credit: sw77/Flickr
Also, user reviews serve as a free source content that serves to freshen up and lengthen your documents, two signals that influence rankings. You’re almost guaranteed to see results in either a boost in rankings (extra text helps it rank for a...
The well-covered Interflora Google penalty was lifted as of March 3 with many of the major rankings returning. Image Credit: Ed Yourdon/Flickr Google has declined to comment on what specifically happened, which is out of character given that they...
The four steps above offer a simple path toward regular, high-quality, content creation and promotion that will improve rankings and prospective customers from the Internet. Review your keyword density (yes, this still matters greatly), title tag...
And spinning your wheels will not result in stronger rankings, more links, more targeted visitors, and more sales. Instead of using QuickTime, the business owner could be embedding their own Flash video player, their YouTube videos, a hero image...
The purpose of this guide is to outline some simple tactics by which you can take advantage of this fact to improve your organic search rankings. Be sure to include share buttons on your website’s puzzle page so it can acquire social signals, which...
By improving their algorithm and supplementing their spam control with Human Quality Raters, Google has made it increasingly difficult to manipulate search rankings via spammy backlinks. Get image links:
Link building isn't all about rankings, it's about increasing traffic and conversions as well. Image Credit: SEOmoz Google Analytics Custom Reports can be incredible time savers if you have the right reports.
Focus on Rankings Original Image Credit: VHS Survivors by Homies In Heaven/Flickr. In a recent Google earnings call, he was asked, “If you think of the future of Internet search three or four years out, how important will the social signal be and...
If it is necessary that these pages both exist, make sure you take steps to not compete against yourself for organic rankings. Image Source: Google Simply put, when used correctly, this specification element helps Google index and serve the...
It helps with rankings. Image Credit: Keenan Milligan Neither YouTube nor Google care if you upload new videos with clockwork regularity, but that doesn’t mean that you shouldn’t care. Google itself may have moved well beyond a site’s copy as its...
Verbatim gives you search rankings without the preservatives. Google Reverse Image Search Just click the little camera in the Google image search bar and you can query an image link or a local file and it tells you all the places where your image...
You'll watch in horror as your site quickly starts taking on SEO water – in the form of lost Google rankings – and eventually your battleship (and traffic) will sink to into the abyss. Often something as simple as proper image compression or server...
