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  1. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    Good news for mobile sites: BrightEdge research showed there was not a significant difference between smartphone rankings based on mobile configuration. BrightEdge's Mobile Share Report looks at the various types of mobile solutions – responsive...

  2. Forget Big Content – Small Content Is Critical to Search Success

    We know Google is trying to surface content that precisely answers specific questions and in doing so is getting much more granular with the way it serves up rankings. We've already discussed how changing search behavior is pushing traffic further...

  3. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    In addition, I saw industry experts rise in the rankings, I noticed a softer Panda, and I saw several Phantom victims recover. While analyzing more fresh hits, I came across a few situations where smaller websites were ranking for thousands of...

  4. Travel PPC: Top Advertisers, Keywords & Destinations [Report]

    Here are the full rankings for the top 10 advertisers for both years: AdGooroo collected Google AdWords data for desktop and tablet users for 2012 and 2013. About 12,700 advertisers spent more than $750 million on more than 50,000 travel-related...