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  1. How to Avoid Buying a Bad Domain – Tips From Google's Matt Cutts

    Again, do a thorough search on both Google and Bing, especially if you're looking for things like spam comments they might've left where those sites are now removed from the Google index. In a new webmaster help video, Google's Matt Cutts details...

  2. 4 Keyword Research Techniques in an Age of Vanishing Keyword Data

    In it's simplest form, it's a great way to see trends in what Google is recommending people search for based on your keyword root. The other week, we went a little crazy – it's cool, we came back – over a rumor that Google would start blocking paid...

  3. Search Engine Optimization Companies: Break Google's Rules to Get Top Rankings?

    On occasion, I'll search [search engine optimization companies] on Google to see just who is showing up. Google is ranking the sites that they say should be penalized. The good news is that it appears Google isn't giving them much "love" lately:

  4. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    In fact, Adams shared 10 reason why Google Webmaster Tools isn't a foolproof Plan B for secure search: With Google Hummingbird allowing the search engine to potentially find the same page from multiple queries types or asked in different ways, I...

  5. Authority vs. Popularity: Matt Cutts Teases New Google Search Result Shake-Up

    So as Google can separate between popularity and authority, how does it then decide based on those factors which search results to show for specific query. Over the years Google algorithm has been changing to take into account social factors more...