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  1. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    All the SEO basics matter here in terms of getting your branded content indexed by Google and other engines (e.g.special attention to keyword strategy, category selection, page name/URL, and About page description will all serve to not only boost...

  2. Google Shopping: Why PLAs Aren't So Bad for Merchants

    Although Google doesn't publicize exactly how listings are ranked, we do know the algorithm incorporates site speed, site reliability, data feed submission frequency, data feed quality, length of time on Google Shopping, product detail and...