On January 15, 2013, Facebook released Graph Search, which is the social network's first attempt at a serious search engine. This post will cover a number of local ranking factors (and potential factors) for Graph Search.
When you look at SEO through a user lens certain components of the search engine's algorithms just seem obvious. You've probably heard of QDF or "Query Deserves Freshness" as a signal Google looks at for certain queries.
Google: Disavow Links Even If Removed As A Best Practice – Search Engine RoundtableSays Google's John Mueller: "While it's really important for the web-spam team when processing the reconsideration request to see significant effort put into...
Generally, a structured citation has the schema.org mark-up, which allows the search engine spiders across Google, Bing and Yahoo to read the data. Here's a very condensed breakdown of the top five factors that drive Google's local search algorithms:
With the information from a company’s Google+ business page taking up 50 percent of the right side of the SERP (search engine results page), it’s easy to see how the rel=publisher tag enhances a brand in Google’s search results.
Search Engine Watch (SEW) asked the organizers of these Meetup groups five questions about hot industry topics and here are the answers that Gregory Cox (GC), David Burgess (DB), Caroline Lyons (CL), David Torchiano (DT), and Derk Doijer (DD...
A lot has changed in the search engine optimization (SEO) industry during the past year. They may not be powerful ranking factors in their own right, but if they are missing, things begin to stand out to Google.
To really make something like this concrete, Justin Freid, director of search engine marketing at CMI Media, said he would like to see it done in a more competitive industry – ideally with a company that isn't already number one in the market.
Two Stanford graduate students, Larry Page and Sergey Brin, were thinking about how to make a better search engine. The more times the keyword appeared on the page, the more relevant the search engine assumed that word was for the searcher.
By now, everyone in the ecommerce search engine world – including digital marketers and content writers – knows about the Google Panda update or, worse, has been directly affected by it. Many businesses were taken off guard when it first hit and...
For many years, Matt Cutts of Google has been providing a lot of helpful information on search engine optimization (SEO). Explain how the engine spins the propeller, which pulls the plane forward, moving the air over the wings.
Simply visit your Google Analytics account and traverse to the Traffic Sources-Search Engine Optimization-Landing Pages section. Ultimately, You are improving your site in the eyes of the search engine and you may retain some visitors at the same...
For example, if you do a non-personalized search on Google with “Search Engine Watch,” this is what you will get: Average Ranking gives you the ability to gauge how many links in Google are being seen across the board.
Ask.com and Quixey, "the search engine for apps" have announced a deal which aims to bridge the gap between the app economy and the web. While every search engine is trying to go beyond the "10 blue links" type of result sets, Ask.com's vision is...
Now actually managing a global SEO is campaign is a whole post or two in itself as you look for variance and differences across local nuisances, translation, search engine types, and global law. Google’s recent changes with regard to social signals...
If we look at some of the most competitive terms in Google we will see a search engine filled with spam and hacked domains ranking in the top 10. I don’t think there was ever a time when these results were clean, in terms of what Google might...
This means concentrating SEO efforts on keywords and corresponding documents that rank in the “sweet spot” of the search engine results pages (SERPs), which for us is anything ranking in positions 5 through 15.
Too often, companies look to refresh the look of their site, and in the end, destroy their search engine presence. Ensure that your development environment or beta sections of the site are excluded from search engine’s view.
They use the restricted .gov top-level domain, they tend to have many inbound links from other authoritative sites, and they are typically well established, indexable, and content-rich – all prized elements in the eyes of the search engine ranking...
QDD is the notion that a search engine may intentionally diversify results to create variety in the search results even though normal ranking signals would suggest something different. We can't get access to the raw calculations that Google uses to...
