Google's algorithms ultimately determine match rates, quality scores, and ranking in their marketplaces. Third-Party (Google) Arbitration Both SEM and SEO managers are highly dependent on Google and its policies in helping them deliver against...
Since launching universal search results in 2007, Google has been integrating many more non-traditional search results, adding videos, news stories, sports scores, products, images, maps, and reviews into what was once traditional organic search...
While Google's Panda updates did help define "better content" through a user-focused lens, with Panda's future as part of Google's primary algorithm, it seems an opportune time to help redefine exactly what is "awesome frickin' content.
Maybe not today, maybe not tomorrow, but I believe enough in Google's power that they will find you. Plus, when you're good at what you do, no one asks "Hey, how are you ranking for credit cards as a girl?
Google has experimented with seven results on many SERPs since last summer. If you clicked a high-ranking link and then clicked back to the search results, they increased the number of results from 10 to 12.
Looking at your entire index through the lens of a website indexation audit will allow you to gain an understanding of what Google sees and indexes. We do our best to be mindful of Google's Content Quality Guidelines and know that a human rater may...
In March 2013, Americans viewed a record 13.2 billion video ads, with Google sites ranking first with 2.3 billion ads. In February 2013, Americans viewed 9.9 billion video ads, with Google Sites ranking first with its all-time high of 2.2 billion ads.
Lastly, with Google authorship taking a strong foothold on rankings and the comments coming from Eric Schmidt about information that is tied to verified profiles ranking higher than "anonymous" content in search results, Google+ and authorship...
When it comes to social media, Facebook, Twitter, and Google+ dominate the conversation. Having a strategy that include multiple social media platforms, not just Facebook, Twitter, and Google+, helps many brands and marketers reach a wider audience.
Google’s 200 Ranking Factors: The Complete List – BacklinkoGood compilation of ranking factors/signals – some proven and some "SEO nerd speculation. A new analysis says Google Image Search traffic is down 63 percent on average.
While certainly a ranking factor site owners should be concerned with, the most important consideration Google notes on site speed is that site speed tracking has no impact on bounce rate for your site.
Members of the network are indexed in Google, ranking for key terms and their brand, not excessively cross-linked to other network member sites, don't share the same ip address with the majority of the sites, aren't all owned by the same person or...
SSL Web Sites Don't Get Ranking Boost In Google – Search Engine RoundtableThere are no ranking advantages or disadvantages of having HTTPs websites, says Google's John Mueller. Google's Matt Cutts and former ex-Googlers talk spam, rankings, and SEO...
After you have meticulously completed a link audit and followed all of the steps necessary to emerge from a manual penalty, you will find a note like this in Google Webmaster Tools: We received a request from a site owner to reconsider http://www...
Unless you've had your head under a rock you've undoubtedly heard the rumblings of a coming Google Penguin update of significant proportions. To paraphrase Google’s web spam lead Matt Cutts the algorithm filter has "iterated" to date but there will...
Build rank for your Google+ Local Page by optimizing the most important ranking factors (on-site/offsite factors, social media/mobile factors, reviews) If you're a small local business, having a Google+ Local profile is imperative to putting your...
Therefore, in addition to the potential ranking benefits that Google authorship provides, it also presents a great branding opportunity. Google authorship has made it easier for small- and medium-sized businesses (SMBs) to get their brands in front...
Google's Matt Cutts answers SEO questions. Following Google’s decision to make Shopping a paid product, the number of shopping results showing in universal search has seen massive declines, according to a Searchmetrics study.
Many of you might think there is no longer any need for tools to monitor your ranking in search engines like Google. After all, just by visiting Google Webmaster Tools you get visibility, ranking and click through information for each region...
They adhere to the belief that in the organic world, author rank is the biggest signal that Google picks up. They talked amongst the din of Google workshops, book signings, and roundtable discussions with experts.