SEO News

Google q2 2012

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  1. The Biggest Mobile Trends and Stories of 2013

    In August 2012, Google published its famous Multiscreen Study, which stated that for the average user, cycling between smartphone, tablet, and desktop throughout the day is the norm. Marketers are actually planning their strategies for smartwatches...

  2. Mobile SEO: 5 Ways to Ensure Your Brand's Content is Optimized

    Google's recent Hummingbird algorithm and the arrival of KitKat are forcing agencies and brands to stretch their search marketing minds and strategies even further – for the better. So it isn't a surprise Google is focusing its algorithm changes on...

  3. GEICO Hump Day Commercial Dominates Social Video, At Least on Wednesdays

    To get an idea of how big an opportunity this represents for other marketers, SEW did some keyword research using Google Trends. A new report published today by Unruly Media found a pattern with the sharing activity of GEICO’s "Hump Day" that...

  4. Paid Search Growth Continues to Slip, CPCs Down But ROI Improves in Q3 2012

    Slowing growth and lower CPCs in paid search don’t bode well for companies like Google, though advertisers are seeing a higher return on their paid search investment, according to recent reports. Google’s click growth was 28 percent, according to RKG.

  5. Google Takes 'Top Global Brand' Title from Apple [Study]

    Buzz over new and improved products has helped Google surpass Apple in Impact Media Value, making it the Top Global Brand according to General Sentiment’s Global Brands Report for Q2 2012. Google scored $756.6 million in brand value, compared to...

  6. Marissa Mayer Brings Hope to Yahoo

    Mayer, who became Google’s 20th employee 13 years ago, replaces fired CEO Scott Thompson. Literally. One Yahoo was inspired to create a “Hope” poster reminiscent of the iconic Shepard Fairey posters created during the 2008 presidential campaign for...

  7. Google Reports $12.2 Billion in Q2 2012 Revenue, 35% YoY Growth

    Google revenues topped $10 billion for the third quarter in a row, up 15 percent from the $10.65 billion reported in Q1 2012. In their pre-earnings call press release, Google quoted CEO and co-founder Larry Page on the company’s latest developments...