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  1. Google Uncovers Black Friday Shopping Trends [Study]

    Think about it: We take our smartphones with us everywhere and use them to find products before going to the store, as well as when we’re on site. Black Friday is less than a week away and shoppers are now more prepared than ever, as evidenced by a...

  2. Your Guide to Structured Snippets for SEO

    Reviews of products and features Google is known for its commitment to continually improving and refining its search results, from making regular updates to the ranking algorithm, to the format of the results that appear.

  3. Writing Your Way to the Top of Search and Social Results

    So although you want to invest in the most qualified writers, your best writers don’t actually have to be hired guns; they can be your biggest brand advocates who are ready and willing to write reviews for your products and services.

  4. New social media index includes fast-entry IPO rule

    It will serve as the underlying for euro-denominated certificates in Germany and Switzerland, where the products will be available in Swiss franc, euro and dollar-denominated versions. The 10 stocks currently in the index are Facebook, Google...