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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Can [VENDOR NAME]'s platform send and publish to Google directly? Please describe how [VENDOR NAME]'s platform enables compliance for any industry regulations with which you must comply (examples include FINRA, SEC, SOC-2, HIPPA, IROC, FSA, etc.

  2. The Role of #Hashtags in Social Media and Search

    The potential for using the hashtag is limitless and can be leveraged across platforms, or uniquely on each social platform. Just as searches are conducted on platforms other than Google, Bing, and Yahoo, search also happens on social platforms.

  3. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    BuzzFeed's rising popularity is creating its own buzz among content marketers who are wondering if the BuzzFeed platform is replacing company-owned blogs as one recent headline asked. Everybody now has the view that you fish where the fish are…I go...

  4. 21 Ways to Scale Content Promotion for Maximum Exposure

    Zemanta is traditionally used to get "natural looking" links from a range of unique domains, but the content discovery platform can also be an effective distribution channel. If you write about a topic that’s currently in the news cycle or has been...