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  1. If Yahoo Exits Japan, How Will it Impact Search Marketers?

    While it is unclear when Yahoo Japan will complete its transition to the Google AdWords platform, the comScore results above is starting to show signs of Google dominating Japan's search market. Hunt says Yahoo Japan has stated its PPC account...

  2. Microsoft adCenter Powers All Paid Search Advertising on Bing / Yahoo Search Alliance in U.S. & Canada

    This means that the net ROI for high performing keywords on Google AdWords will be even lower when combined with the combined reach of Yahoo and Bing.of Campaign Management Time Returned - With managing campaigns on Yahoo now out of the picture...