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Google Page Quality Ad Score

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  1. Mastering the PPC Challenge: A Beginner’s Guide [#CZLSF]

    Low quality score Aside from keywords, ad copy, and having a great landing page – how can you be more relevant? Ad Filters One way Pease mentioned staying ahead of competitors is by using all the available Ad Extensions that are a fit for your...

  2. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    Since they seek to validate and score the quality of everything else you do on the web, why wouldn't they also evaluate the quality of your following? +Post ads on the Google Display Network have been out of beta for several months now, but the...

  3. 360i Agency Says New Technology Reverse Engineers AdWords Quality Score

    The DNS dashboard and reporting promises to give insight into the adjustments that can be made to improve Quality Score, for example, better copy or more tightly themed ad groups, by using an algorithm that calculates a "health score" based on...

  4. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    The only way to monetize this data is if you can compare to your account structure and find better themed ad groups that drive up the quality score and lower your CPC. How do they organize their keyword grouping and is there a better way to drive...

  5. WordStream Enhances AdWords Grader: New Benchmarks, Monthly Reports, Mobile PPC Scores

    The quality score of your AdWords campaigns. Wasted ad spend through negative keyword management. The tool also looks at the size of ad spend in order to create benchmarks. Ad messaging optimization. If you’re unfamiliar with the AdWords Grader...

  6. Are You Wasting 25% Of Your PPC Budget? New Study Says You Might Be

    Suboptimal ad relevancy and quality score. Improved relevance helps improve your click-through rate (CTR) and quality score. Improved relevancy through tighter, more targeted copy can help advertisers increase their quality score; as the score...