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  1. Why You Need to Own Your Data & Digital Assets

    Or, if a personal email is required, go as high up the ladder as possible (business owner, CEO, CMO, etc. Whether it be the LinkedIn Company Page, Facebook Page, Google+ Page, Instagram account, or any other digital asset – it is imperative that...

  2. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    Jim Yu, chief executive (CEO) of BrightEdge, says technology needs to be leveraged to connect the dots between content and ROI. The BrightEdge survey revealed tools like Google Webmaster Tools (90 percent), Moz (56 percent), Majestic SEO (34...

  3. Susan Wojcicki Replaces Salar Kamangar as Head of YouTube

    The leak was confirmed later yesterday in an email from Google CEO Larry Page to Liz Gannes of Re/code. In September 1998, the same month that Google was incorporated, its founders Larry Page and Sergey Brin set up office in Wojcicki's garage in...