A consumer can now get a better sense of offers and pricing before even leaving a search; this is a course charted by Google design and more readily apparent with the newer paid Shopping results. And Google's algorithm orders results based on what...
To be fair, I can only be 99 percent sure that content, thanks to a Google engineer at a party at an SES Conference who confirmed it was "most likely the reason". Is Google's love affair with content marketing usurping SEO?
But the appearance of her Doodle, titled "Coming Home," on Google's home page all day today is just the beginning for Sabrina. Today's Google Doodle may be the most moving logo Google has ever posted.
There's a fine line between repurposing good content and making Google angry. Well, if you know how often a typical SEO/PPC lead is going back to Google and using a particular search term to reconnect with your service or product, you can then...
From January 2012 to May 2013 the percentage of writers that have Google+ results appear on page increased from 33 percent to 43 percent. In June 2011, Google introduced author information in the SERPs.
This Google Analytics Language report is beneficial for understanding your users better and seeing how activity might vary across different languages. Unfortunately, Google Analytics doesn't break down the language reports in this way as it...
In January this year in an interview with Bloomberg, Mayer talked about creating powerful personalization technologies through the “interest graph,” and says of dominating organizations such as Google, Apple, Facebook and Amazon, “there’s always...
Go overboard on "optimization" and your site may even get flagged as spam by Google and kicked out of the search results. Vice versa, websites that are well optimized can look outdated, less engaging for the user and, given the recent focus on...
Also, if you haven't already, make sure to use Yoast's Google Analytics plugin. Use Google Libraries http://wordpress.org/extend/plugins/use-google-libraries/ This very simple plugin that substitutes JavaScript libraries called locally on your own...
Use Google to find target sites. Would a simple link to your site be a resource for that page's audience? A link to your "audiophile headphones" page coming from a birdseed retailer is useless. SEO has changed.
There is much more connection with Google+ and what they display on the map popups, meaning it is much more critical for businesses to make sure their Google+ page is active with correct information, including hours and photos, and user reviews of...
Here's how the Search Engine Watch Google+ page looks upon arrival: A casual conversation on my Facebook page about the new Google+ cover photo led to the following reactions: Alternatively, you can always voice your opinion at the Google+ official...
From their example code, it also appears that Google is advocating for site owners to link their company logo to the home page, a practice not every site implores. That changes today as Google announced a new schema that supports company logos.
Analyzing your website data with Google Analytics is much like mining for gold. It controls for devices that aren't fully detected by Google Analytics by excluding screens with a 0x0 pixel dimension, which is the case for devices prone to detection...
Google CEO Larry Page made a surprise appearance on the keynote stage Wednesday at the Google I/O conference. Two hours and 45 minutes into a 3-hour keynote, Page took the stage giving what almost could be described as an elevator pitch or Google...
Google has confirmed earlier rumors that it was working on a streaming music service. The company yesterday announced Google Play Music All Access at the Google I/O conference in San Francisco. Google Play Music All Access offers its catalogue of...
Google CEO Larry Page has finally confirmed the health issues surrounding his loss of voice which has prevented him from speaking at many events and conferences that he would normally speak at. Page has finally released a statement on his Google...
The analysis called out Domino's Pizza as one big example, since the company hasn't updated its Google+ page since October 2012 while their Facebook page was updated two times yesterday. And every single one of those has updated their Google+ page...
While Google and Bing's tools are good for giving you an idea of what those engines see as your backlinks, you'll probably be better off using a more robust link tool for analysis, as they don't give you all the information that you might want.
I was reading some articles lately about unnatural links messages and various tools and remedies to deal with them (or even Google Penguin). Monitoring (Google Webmaster Tools, reporting, etc. Now let's consider Google's take on whether a link was...
