SEO News

Google Offers Video Store

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  1. How the Mobile Shift Will Affect Paid Search and Social Advertising Efforts

    With more than 100 million apps available in the Apple App Store alone, it's imperative for marketers to cut through the noise to gain visibility. It's critical for brands to encourage more down-the-funnel conversion events – such as signups, video...

  2. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    GA will integrate the full conversion path of campaigns, including Campaign clicks, Play Store views, Installs, New Users,and Installs resulting from Google Search (including Google Organic) through an exclusive view into the Google Play Store...

  3. A Strategy Map for Google Display Network Success

    App ads: You can promote your mobile applications by linking directly to the Google Play Store or Apple App Store. Video ads: Mostly, you’ll use these on YouTube. You can also utilize video ads to drive brand awareness and achieve product visibility.

  4. Top 10 High Impact Google AdWords Innovations to Watch Now

    Some examples of “reminders” would be a sales event, a store opening, application deadlines, or even happy hour specials at a local pub. Searchers can become more interactive with ads by watching video, getting coupons, or downloading apps with one...

  5. Search Marketing & the Fine Art of Nexting

    The design is clunky and amateurish, the background graphic looks like something that would fit on a cardboard supply store, and the word “ladies” reminded me of a finishing school. While the items for sale may be guns and tasers and pepper spray...